The design is a specialty coffee machine for drip coffee. It has an automated movement of the parts to collect ground coffee and move, with a rotation, to the water outlet position. One button and it's done! The user can modify or pre-set the details of grinding, temperature, and volume of water. The state-of-the-art machine is designed to brew the favorite blends to perfection, with precise temperature control and customizable settings.

Segno Inverso is an Italian research, strategy, innovation, and design firm with a 10-year experience professionals. The team consists of accomplished international freelance strategists, designers, researchers, engineers and business professionals who work collaboratively, synergistically and effectively. The team can achieve highly specialized results thanks to abilities of single freelance that we hire on specific brief. We think it is the teamwork with a good supervision that permits to achieve highest results. Moreover they think a flexible organization can be succesfull between the need of a good design and the budget limits. The purpose of their activity is offering a complete range of services from product design to brand communication, thanks to different experiences and skills.

Segnoinverso is part of TD shanghai and Ikkodesign group of design agency with same owner. Designers from different countries and cultures works together and explore the users needs and the markets inquiry to achieve the best product design.