South Korea's high-end boutique bakery, Whitelier, opened its fifth flagship store in Misa District of Gyeonggido, South Korea. The brief of this project was to design a bakery with a hall for sales display and a fully equipped baking kitchen to produce white bread. Overall design was needed to fulfill the brand identity of the brand, Whitelier, which was the compound word of "White" and "Atelier"; meaning white workshop of baking premium breads. Sophisticated curvature facade and articulated bread display shelves have been designed to emphasize the idea.

Seuk Hoon Kim received his Bachelor of Science degree(Cum Laude) in Hanyang University, Seoul, Korea and also received his Master of Architecture degree in Columbia University GSAPP of New York, USA as the recipient of Lucille Smyser Lowenfish Memorial Prize. He is also a Ph.D. Candidate at Hanyang University, Seoul, Korea. His experience range from Korea's two major interior architecture companies, Heehoon D&G and Ridge P&C, as well as SHoP Architects in New York; most recently as Senior Design Manager of Studio GAIA in New York and as Creative Director of Studio GAIA Seoul. He is currently Founder of Studio Eccentric of Seoul. Seuk Hoon is USGBC LEED Accredited Professional(LEED AP), Professional Member of International Interior Design Association(IIDA), Professional Member of Korean Society of Interior Architects/Designers(KOSID) and Professional Member of Korean Institute of Interior Design(KIID). He is also currently Assistant Professor of Interior Architecture Design, Hanyang University, Seoul, Korea. He is also the author of two books, 'The Key to Make Everything Look Better, Space Design' (2015) and 'Designer’s Pro, Architecture Interior Design' (2014).

Globally award-winning design firm founded by Seuk Hoon Kim, Studio Eccentric Co., Ltd., integrates and collaborates various disciplines of design, wide range from space design such as architecture and interior design to space branding, space marketing, and styling.