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Emanuele Grittini Zona Mosto Brand Identity
Zona Mosto Brand Identity is Bronze Design Award winner in 2022 - 2023 Graphics, Illustration and Visual Communication Design Award Category.
Zona Mosto Brand Identity

The design of the Zona Mosto brand is made unique by several solutions. In fact, even having looked for a font suitable for the purpose, none existed with the required characteristics. This led to a complete design of the typography that makes up the logo. Another unique element is the corporate colors, orange derives from the amber shade of two of the beers that Zona Mosto produces, the cream, instead of the color of the beer foam and the green of the freshly picked hops. These three colors fully represent the concept of beer. The last factor is its ability to be minimal but very strong.

Zona Mosto Brand Identity
Emanuele Grittini Zona Mosto
Emanuele Grittini Brand Identity
Emanuele Grittini design
Emanuele Grittini design
Zona Mosto

Zona Mosto was born in 2021, in Milan, after several video calls on the Milan / London axis, during the pandemic period, when the two founders Aris and Erides became aware of wanting to found an artisan microbrewery. We believe that beer is a powerful social aggregator, a product that in its simplicity manages to unite people, breaking down any type of barrier. For this reason we have chosen a name that recalled a place of sharing (Zona) and that could convey our passion for beer (Mosto). The intent is to bring to our drinkers the best realization of the concept of beer, it is no coincidence that our motto is "Crafting beers for modern drinkers".