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Noriko Hirai (Nina) Nissan Leaf Car Brochure
Nissan Leaf Car Brochure is Golden Design Award winner in 2021 - 2022 Advertising, Marketing and Communication Design Award Category.
Nissan Leaf Car Brochure

Nissan is proud to present the Leaf electric car. Designers imagined how the world of electric vehicles would be portrayed and how they would be delivered to consumers in the years to come. The shooting continued to be in an unsatisfactory environment due to Covid-19, so they made the best of what they could.

Nissan Leaf Car Brochure
Noriko Hirai (Nina) Nissan Leaf
Noriko Hirai (Nina) Car Brochure
Noriko Hirai (Nina) design
Noriko Hirai (Nina) design
Noriko Hirai (Nina)

She has a unique background, having worked as a kindergarten teacher before becoming a designer. After becoming a designer, she worked as an art director and creative director at local advertising agencies and design companies in the USA, Sweden, Spain, and Finland before returning to Japan in 2013. Since 2019, she has been the executive creative director of eg+worldwide / Designory Japan. As well as being a creator, she is also a calligrapher, becoming the youngest ever assistant teacher of calligraphy at the age of 15, the only person in Japan to obtain the highest dan at the age of 17, and a master calligrapher at the age of 23. She is also a multi-talented mindfulness therapist, eating psychology coach, and Scandinavian lifestyle stylist, and is active in the Japanese media.