Pan Yong Sim Code Digi Smartwatch Face
Sim Code Digi Smartwatch Face is Iron Design Award winner in 2021 - 2022 Interface, Interaction and User Experience Design Award Category.
Sim Code Digi Smartwatch Face

The Sim Code Digi explores how precise a watch face can be while the elegance is still expressed. By just provides the time, the date and the low-battery indicator which only shows up when the watch battery level is below 10 percent, it raises a question that how much information people really need from a watch. It not only shows how balanced can it be between the simplicity and the need of information, but also brings the time to user in a ultimate straightforward way.

Sim Code Digi Smartwatch Face
Pan Yong Sim Code Digi
Pan Yong Smartwatch Face
Pan Yong design
Pan Yong design
Pan Yong

Pan Yong, also known as Alex, is a Singaporean artist who graduated from Lasalle College of the Arts in 2007 with a degree in interactive art. He has a passion for combining art and technology, which he believes can have a powerful impact. In his work, he seeks to explore the intersection between art and technology, creating innovative pieces that push the boundaries of both fields.


Artalex is a personal design brand. It was founded by Alex Pan Yong for his hobby and represents the passion for art and design from him. It started as just a name for his Instagram account. Since 2017, it became his brand name, and the watch face design became one of the main design areas.