In China, food delivery workers are a large occupation. People are accustomed to their fast and efficient service, but the safety hazards behind the pursuit of extreme speed are rarely noticed. According to the working mode and behavioural habits of this specific target group, a functionally integrated helmet supported by a mobile phone was designed. With the method of interaction system optimization to simplify the food delivery process, the work efficiency was improved while ensuring safety factors.

Jiayi Jiang is a product design students currently studying a post-graduate program in service design. The designer love to draw inspiration and find problems from daily life. And during the process of solving problems, the designer found that with the perspective of service design, she can get a more comprehensive insights. Thus within most of her work, the designer decided to completely devote her energy to designing solid products supported by service design system. Following a workshop by the university recently, the designer is now trying to start a brand relates to people’s social identity and aesthetic cognition, she wants to employed multiple techniques in design field to present her design concept from unexpected point of view.

The University of Nottingham Ningbo China (UNNC) is a university situated in the city of Ningbo in the coastal province of Zhejiang, China. It is affiliated with the University of Nottingham in the United Kingdom (UK). The industrial design programme of UNNC is affiliated to the department of Materials Mechanical and Manufacturing, Faculty of Science and Engineering. It integrates the disciplines of materials science and intelligent manufacturing, talents with multi-cultural backgrounds, and the state-of-the-art design approaches (human-centred design, computer-aided design, digital fabrications, human-computer interaction design), to explore innovations in technology, business, and academic research.