Once people get the Build Your City toy, their game is already on. The box is a part of the toy, which acts as the city's road in the building game. Each box's side is a road shape with indentations: straight line, L-shape, T-shape, and crossroad. The more Build Your City blind boxes people collect, the more city buildings and vehicles toys they get randomly, so the bigger city they can build. Build Your City can stimulate people's imagination and bring people excited about the inside toy's uncertainty when opening the blind box.

Zilan Zhou, a grad student from Savannah College of Art and Design in the U.S., is currently pursuing an MFA degree in industrial design. Zilan Zhou always passionate about design, and she believes that design is a process of finding opportunities and creating value for society.

Zilan Zhou is a graduate student from Savannah College of Art and Design, currently pursuing Industrial Design in the MFA program. The project Build Your City was accomplished in 2020 as an academic project. She is passionate about design and believes that design is an opportunity to solve problems and create value for society.