Langcer Lee Chinese Mooncake Packaging
Chinese Mooncake Packaging is Golden Design Award winner in 2020 - 2021 Packaging Design Award Category.
Chinese Mooncake Packaging

In order to reproduce the magnificent scene of Tang Palace Music and dance in the prosperous Tang Dynasty, this design uses the perspective of large perspective to set the layout of the outer box, the hand-painted technique of embroidery style to draw the scene of the banquet in the prosperous Tang Dynasty, and uses the three-dimensional paper carving to increase the level of packaging. The inner box is to take different dance styles of neon feather dress dance to present, and match with Chinese classical color, which reflects the elegance of Chinese classical culture.

Chinese Mooncake Packaging
Langcer Lee Chinese Mooncake
Langcer Lee Packaging
Langcer Lee design
Langcer Lee design
Langcer Lee

LITETE brand design founder, Tianjin University of Science and Technology teacher; CDS Chinese designer salon member; armed brand design for many years, many trips to Asia, Europe, Australia and other regions for research and training; Pentawards, iF Design Award, Golden Point Award, TOPAWARDS ASIA, CGDA, GBDO DESIGN AWARD, ZCOOL AWARDS and other winners; works included "Asia-Pacific Design Yearbook" "Gutian Road ยท Creative Presentation" "Packaging Design Yearbook" "ZCOOL Award Yearbook" "Asian Elements"

Litete Brand Design

LITETE BRAND DESIGN was founded in Beijing in 2011 and officially established in 2016. Up to now, it has built brands for more than 100 companies and provided design services. The company is currently located in CBD area of Heping District, Tianjin, and its business scope is mainly focused on brand packaging, which is divided into enterprise LOGO, VI, packaging, website, picture album, propaganda materials and other fields; online and offline synchronous development, comprehensive service to customers, based on Tianjin,service projects throughout the country and overseas (Belize, Thailand, Russia, the Netherlands, Mexico, etc.). At the same time, LITETE BRAND DESIGN has close contacts and exchanges with well-known universities such as Tianjin University of Science and Technology , providing them with talents and resources.