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Mert Ali Bukulmez Grundig Serenity Tea Maker
Grundig Serenity Tea Maker is Silver Design Award winner in 2019 - 2020 Home Appliances Design Award Category.
Grundig Serenity Tea Maker

Serenity is a contemporary tea maker that focuses on joyful user-experience. The project mostly focuses on aesthetic elements and user experience as the main aim suggests product to be different from the existing products. The dock of the tea maker is smaller than the body which allows product to look over the ground that brings unique identity. Slightly curved body combined with sliced surfaces also supports the unique identity of the product.

Grundig Serenity Tea Maker
Mert Ali Bukulmez Grundig Serenity
Mert Ali Bukulmez Tea Maker
Mert Ali Bukulmez design
Mert Ali Bukulmez design
Mert Ali Bukulmez

Aspiring and creative product design student dedicated to create for humans to assist and make their lives comfortable and healthy. Has a strong passion for design and compelling set of industrial design skills coupled with an exceptional sense of aesthetics, material knowledge and manufacturing techniques. Aims to build an emotional bridge between consumers through his designs. He believes that empathetic approach based on quality research process will lead to better design solutions and higher customer satisfaction.

Arçelik A.Ş

Having operations in durable consumer goods industry with production, marketing and after-sales services, Arçelik A.Ş. offers products and services around the world with its 30,000 employees, 18 different production facilities in 7 countries (Turkey, Romania, Russia, China, South Africa and Pakistan), its 34 sales and marketing companies in 32 countries all over the world and its 11 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy , Dawlance and Altus) serving products and services in more than 145 countries. Grundig is one of the few brands that owned by Arcelik Group. The project is made as a internship project at Arcelik Group. The product is not produced but the design is copyrighted by Arcelik Group.