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PepsiCo Design and Innovation Lifewtr Series 7: Art through Technology Packaging
Lifewtr Series 7: Art through Technology Packaging is Platinum Design Award winner in 2019 - 2020 Packaging Design Award Category.
Lifewtr Series 7: Art through Technology Packaging

With its seventh series, Lifewtr sparks inspiration through the exploration of creators working in art and technology. As technology broadens the boundaries of possibilities within art and design, ninety two percent of art organizations agree that technology has made art a more participatory experience, which ultimately helps to diversify audiences. Lifewtr shines a spotlight on this timely cultural tension and three emerging artists, Sarah Ludy, Zach Lieberman, and Andrew Benson.

Lifewtr Series 7: Art through Technology Packaging
PepsiCo Design and Innovation Lifewtr Series 7: Art through Technology
PepsiCo Design and Innovation Packaging
PepsiCo Design and Innovation

PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. The main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo's people are united by a unique commitment to sustainable growth by investing in a healthier future for people and the planet, which they believe also means a more successful future for PepsiCo. PepsiCo believes that creating powerful consumer experiences and connections through design is a key lever of growth.

PepsiCo Design and Innovation

PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated approximately $63 billion in net revenue in 2019, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.