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![]() ![]() About Mengyi Xie : Mengyi Xie is a senior brand designer in Shanghai. He has been engaged in the practice, research and teaching of brand image design and visual communication for more than ten years. Shanghai Cary Brand Planning Co.,Ltd. / East China Normal University NON-DESIGN OCCUPATION: Arts teacher Education, research, training EDUCATION: MFA, Academy of Arts & Design, Tsinghua University AWARDS: ● Graphis Advertising 2025 Silver Award ● 2024 IDA Design Awards: Silver, Bronze, Honorable Mention ● 2024 Red Dot Award: Brands & Communication Design ● 2024 Golden Pin Design Award ● 2024 A’ Design Award & Competition, Iron Award, ● 2022 Red Dot Award: Brands & Communication Design ● 2022 A’ Design Award & Competition, Bronze Award ● 2014, Hiiibrand International Brand Design Award, Merit ● 2012, Adobe Design Achievement Awards, Finalist ● 2012, Creative Design of China Package Grand Prix, The First Prize ● 2012, Guangdong Star Design and Printing Grand Competition, Silver Award ● 2012, Creative China The Sixth National Design Art Grand Prix, The Second Prize ● 2012, Hiiibrand International Brand Design Award, Merit ● 2012, The First Design Art Competition of Chinese Colleges and Universities, The Second Prize ACADEMIC PUBLICATIONS: Mengyi Xie (2015). "Conceptual Analysis of ”CI” and “Brand Image” Design In: Journal of Shandong University of Art and Design, Ji Nan. Mengyi Xie (2012). From art manifestation to design strategy: on brand CI design strategy in China. In: Design Research, 11, 14-19., Wuhan. Mengyi Xie (2012). Study of the brand identity and image design in the new era. In: Art And Design-Theory, 238, 49-51., Beijing. Mengyi Xie (2012). Brand Identity Design for NEWPATHWAY, DOTONE City Arts Centre, JBD Clothing, etc. In: China Design Yearbook · Volume VIII (2010-2011), 25-26, Beijing. Mengyi Xie (2012). Brand Image design for School of Communication, ECNU, etc., In: Creative Design Yearbook · 2012 in China, Cheng Du. Mengyi Xie (2011). On the invisible order in layout design. In: Design Research, 2, 80-84., Wuhan. Mengyi Xie (2009). On fun and humor in advertising. In: Art And Design-Theory, 51, 74-76., Beijing. Mengyi Xie (2007). Historical variance of humorous advertising In: ZHUANGSHI, 167, 36-37., Beijing. Mengyi Xie (2006). The weird style in advertising today. In: Art And Design-Theory, 25, 25-27., Beijing. Mengyi Xie (2004). On exaggerative technique of humorous advertisement in visual representation. In: ZHUANGSHI, 131, 78-79., Beijing. REGISTRATION DATE: 2022-02-11 14:16:30 COUNTRY/REGION: China ACCOUNT TYPE: Professional |
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Awards received by Mengyi Xie
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