Formal Wear Department Store by Bezmirno Architects

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DESIGN DETAILS
DESIGN NAME:
Formal Wear Department

PRIMARY FUNCTION:
Store

INSPIRATION:
The interior design for Formal Wear Department was inspired by traditional tailoring features. Therefore, the store has some installations, functional and stylistic features that are inherent in the classics of the fashion industry.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The centerpiece of the store is the installation which was inspired by tailors cushion. It serves not only to draw attention but can also be transformed to change the expositions and to present a new collections. Cabinets along the walls can also adapt to long and short clothing, depending on the needs. The space is conditionally divided into two zones. A common area and a lounge area with its own bar and sofas for anyone who wants to take a short rest from shopping enjoying a good cup of coffee or a glass of whiskey.

OPERATION / FLOW / INTERACTION:
There are several areas in this store. One is where the customers can try on or buy clothes, another one is for those who wants to take a break from shopping and enjoy a great cup of coffee. The interior has transformative functions, and its individual parts may vary depending on the presented collection.

PROJECT DURATION AND LOCATION:
The project started in June 2019 in Kyiv and finished in October 2019 in Kyiv, and was exhibited at Interior of the Year 2019 in December 2019.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
In the interior design of the Formal Wear Department we decided to use a dark color scheme and a various materials, including a large number of wood and wooden surfaces, concrete, textile inserts on the walls and furniture and brass pieces, which were used to make installations in the form of a tailors cushion. The main task for us in this project was to create an open space which can also transform and change its characteristics into something else depending on the needs.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The site has a total area of 193 sq.mt. and is split in two areas.

TAGS:
Interior design, commercial design, shop design, fashion, menswear, Men's clothing store, Formal Wear Department, clothing store

RESEARCH ABSTRACT:
We studied different fashion stores and menswear departments layouts to understand how they work in an open space areas and a human psychology to know how much the customers interact with the interior when it comes to the shopping. Realizing that people get tired of shopping very quickly because store designs are often too bright and stressful, we have come to a restrained deep color scheme, sharp clean lines and decided to use close to nature materials. We also created two different zones so that shopping is no longer associated with monotony and fatigue.

CHALLENGE:
The research challenge of this project for Bezmirno Architects team was to create a store based on the main architectural rules but with a little supplementations to them to represent a classic vision of a fashion industry that can also be a modern one.

ADDED DATE:
2020-02-19 08:04:03

TEAM MEMBERS (2) :
Architect: Andriy Gusak and Architect: Yaroslav Pavlivskiy

IMAGE CREDITS:
Images: Photographer Andriy Avdeenko, 2019.
Video Credits: Director of Photography Andriy Korotich, 2019.

PATENTS/COPYRIGHTS:
Copyrights belong to Bezmirno Architects, 2020.

Visit the following page to learn more: http://www.bezmirno.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Bezmirno Architects

PROFILE:
Bezmirno is an architectural interior design studio based in Kyiv, Ukraine. Studio that offers professional services in architecture and interior design of the commercial, corporate and residential facilities. Functionality, aesthetics, atmosphere and comfort are the driving forces behind every project. In their projects Bezmirno combines natural materials emphasizing their natural beauty and perfection. This approach allows to create contemporary and timeless design.

NOMINATION DETAILS

Formal Wear Department Store by Bezmirno Architects is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Formal Wear Department Store by Bezmirno Architects is Winner in Interior Space and Exhibition Design Category, 2019 - 2020.



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