Ciroc White Grape Vodka Limited Edition Packaging Design by Pierre Delebois - forceMAJEURE Design

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DESIGN DETAILS
DESIGN NAME:
Ciroc White Grape Vodka

PRIMARY FUNCTION:
Limited Edition Packaging Design

INSPIRATION:
The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform. Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
-

PRODUCTION / REALIZATION TECHNOLOGY:
forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Bottle: 750 ml

TAGS:
#limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2020-02-18 01:56:53

TEAM MEMBERS (4) :
Pierre Delebois, Strategy and Creative Director, Grace Kao, Senior Designer, Linda Tseng, Production Director and

IMAGE CREDITS:
Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio

Visit the following page to learn more: https://www.forcemajeure.design/spiritsandwin es
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Diageo

PROFILE:
forceMAJEURE Design is an independent creative agency in New York dedicated to premium, luxury and lifestyle brands. We specialize in brand creation, brand renovation and innovation. We offer a wide range of expertise, from strategy, visual and brand identity, to product design and packaging, brand content creation and brand experiences.

NOMINATION DETAILS

Ciroc White Grape Vodka Limited Edition Packaging Design by Pierre Delebois-Forcemajeure Design is a Nominee in Limited Edition and Custom Design Category.

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AWARD DETAILS

Ciroc White Grape Vodka Limited Edition Packaging Design by Pierre Delebois-Forcemajeure Design is Winner in Limited Edition and Custom Design Category, 2019 - 2020.



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