Extra Time Cinema Cinema and Gallery by XU Studio

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DESIGN DETAILS
DESIGN NAME:
Extra Time Cinema

PRIMARY FUNCTION:
Cinema and Gallery

INSPIRATION:
Nowadays, with the rapid development of network technology, there is less and less person-to-person communication. Although the traditional on-demand cinema feels like a completely private space, designers hope that there will be more communication between people and make the on-demand cinema a new social space. They have added a multifunctional space with a bar as the core. Here, people can sit down for coffee, read a book, buy their favorite videos, hold salon lectures and meet new friends.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
In addition to the functional format of the on-demand cinema, designers have created an infinitely possible theater for the space. The bar at the entrance is the center of the circle, with a radius of 9 meters, surrounding a semi-circular space, it brings various possibilities for customer operations. In addition to the daily cafe function, this space has hosted movie lecture salons, improvised performances of modern dance, and has been leased by corporate users for product launches.

OPERATION / FLOW / INTERACTION:
The designer used the principle of light projection, so that each cinema number in the form of light projected on the facade and it is the best respect for the space light environment.

PROJECT DURATION AND LOCATION:
The project started in December 2018 in Shanghai and finished in March 2019 in Shanghai.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
At the top of the semi-circular area of the entrance, designers decorated with cheap sunlight panels, made curved stainless steel grooves, arrange the light strips, inserted plastic sunlight panels, and after the lights are turned on, the entire sunlight panel was illuminated, making the entire ambient light from blue to green and rose red.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The project covers a total of 800 square meters. The designer deliberately shaped a more exaggerated width and height ratio in the space walkway design, with the way of building wash wall lights, increased the indoor space in the architectural space scale sense.

TAGS:
Interior, Commercial, Natural, Elegant, Cultural, Cinema, Lighting Art, New Business Forms, Art gallery

RESEARCH ABSTRACT:
In the design process, designers advocated the concept of economy and environmental protection, insisted on using simple and common materials, and made rich and interesting effects through design research. For example, the arc-shaped decorative material suspended in the air, which left a deep impression on customers. Through this experiment and exploration, designers knew that ordinary cheap materials can also create good visual effects and bring interesting experiences to customers.

CHALLENGE:
The project is located on the B2 floor of the shopping mall, behind a large staircase. The location is very inconspicuous. Designers wanted to open the entire facade, and make a large interactive projection device at the door to attract customers who pass by in the distance, but not passed by the property owners. Therefore, they made a new attempt under limited conditions, and wrapped the exterior facade of the solid wall with a folded stainless steel mirror surface.

ADDED DATE:
2020-01-13 10:07:48

TEAM MEMBERS (6) :
Sabrina Xu, Chilcutt Xu, Ling Ding, C Luo, Jane Jiang and Mango He

IMAGE CREDITS:
Image #1: Photographer Peter Zhang, Cinema Entrance, 2019.
Image #2: Photographer Peter Zhang, Bar, 2019.
Image #3: Photographer Peter Zhang, Sitting Area, 2019.
Image #4: Photographer Peter Zhang, Gallery Entrance, 2019.
Image #5: Photographer Peter Zhang, Corridor, 2019.

PATENTS/COPYRIGHTS:
Copyrights belong to XU Studio, 2019.

Visit the following page to learn more: http://www.xustudio.cn/
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CLIENT/STUDIO/BRAND DETAILS
NAME:
XU Studio

PROFILE:
Founded in 2016, XU Studio is a design company based in Shanghai, China, providing international architectural design, interior design, furniture design and cross-border design services. The company is a cutting-edge design team composed of a group of cross-professional young designers, dedicated to the research, design and implementation of various new business models. Xu Studio always insists that each project has its own uniqueness, which is closely related to its cultural background and brand strategy. In-depth research on project operation, space modeling and material details are indispensable elements in Xu Studio's works. Xu studio is committed to using simple and realistic materials, light and hard decoration, heavy user experience, and professional lighting design to create flexible and changeable spaces, and leave unlimited possibilities for the future of space.

NOMINATION DETAILS

Extra Time Cinema Cinema and Gallery by Xu Studio is a Nominee in Interior Space and Exhibition Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by XU Studio is also kept secret. This information will also be available later.
AWARD DETAILS

Extra Time Cinema Cinema and Gallery by Xu Studio is Winner in Interior Space and Exhibition Design Category, 2019 - 2020.



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