Flaneur Jewellery Collection by Qiuyu Yang

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DESIGN DETAILS
DESIGN NAME:
Flaneur

PRIMARY FUNCTION:
Jewellery Collection

INSPIRATION:
The revolution of big data is reshaping many aspects of daily lives at a global level. Much of the excitement around data streams is not their capture but what can now be done with the data. In parallel, the advent of rapid digital production has changed the jewellery landscape. Flaneur jewellery collection is a project explores how we live our daily lives, what this offers in terms of personal data and how we might start to think about what data to store or incorporate into our lives and in what way.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Flaneur jewellery collection offer those people who are enthusiastic for life, an opportunity to see their everyday urban life reflected directly from data visualization. In effect making treasure from their experiential millennial lifestyle. Using London as the pilot city flaneur jewellery collection can be rolled out across global cities and allows mobile urbanites to build a collection of jewellery that creates a innovative record of their life and travels.

OPERATION / FLOW / INTERACTION:
Flaneur jewellery collection is the route of everyone's everyday life recorded in a piece that can be worn. Voicing out Big Data.

PROJECT DURATION AND LOCATION:
The project started in October 2015 in London and finished in June 2017 in London, and was published in Wallpaper Magazine in January 2018.

PRODUCTION / REALIZATION TECHNOLOGY:
3D jewellery forms are designed to present 2D data visualisation manufactured through a 3D print technique, so that every individual has an opportunity to wear unique jewellery. Precious metal and opals are used in the collection. The colourful reflection in opals represents the colourful day and the night life of London.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 61mm x Depth 70mm x Height 14mm Width 83.5mm x Depth 78mm x Height 24mm Width 76mm x Depth 80mm x Height 30mm Width 40mm x Depth 32.5mm x Height 14mm

TAGS:
big data, data visualisation, 3D print, day to day lives, route, London

RESEARCH ABSTRACT:
Primary research step 1, exploring routes, surveys, street interviews, questionnaire, over 100 women living in London, 63% of women have ecorded their walking route in the past, women are free to walk in the city like a flaneur, the project has a big market. Primary research step 2, collecting routes, interviews, one to one interviews, email, over 30 women living and recording their walking route in London, near 50% of women's route have regular shape due to their living habit, the design form can be meaningful to the clients. Primary research step 3, recoding routes, outdoor activities, one to one interviews, Nike+ app, 6 women living and recording their walking route in London, the route become the design reference. Secondary Research, explore London daily lives culture, online research and outdoor activities, walking around, camera and dairies, colourful day and the night life, the London life culture become the stone choice reference. Contextual Research step 1, background research of urbanisation, online researching book reading,URL and books, urbanisation over recent 200 years is recognised as the most important process. Contextual Research step 2, background research of Flaneur, online researching book reading,URL and books, 21th century, Flâneur was redefined. This kind of city stroll was no longer confined in Paris and has expanded in big cities worldwide without the restriction of identity class or gender. Women also can be a flaneur doing city walk. Contextual Research step 3, background research of city walk, online researching book reading,URL and books, with the process of urbanisation, city walk as a most common city culture has risen inevitably. Contextual Research step 4, three perspectives of artists and designers who doing data visualisation, narrative jewellery and 3D print products, online researching and interviews, email and internet, ”Dear Data”, Jack Cunningham and Malianghang, the project can use data visualization as a design form to create narrative jewellery by 3D print.

CHALLENGE:
1. In mass market, it is a new concept to combine big data and daily life events as an inspiration. 2. For narrative jewellery embedded with people’s own life track meaning, it has not been widely accepted by the public. Therefore, the operation mode still needs to be improved. 3. Personalised customer service is not a rapid marketing business model, which needs certain cost in time. 4. Castable resin is not an universally available material in 3D print field world-widely; therefore it might cause difficulty during the production process.

ADDED DATE:
2019-11-30 17:17:18

TEAM MEMBERS (1) :


IMAGE CREDITS:
Image #1: Photographer Yingwei Tang, Flaneur Jewellery Collection, 2017

PATENTS/COPYRIGHTS:
Copyrights belong to Qiuyu Yang, 2017.



CLIENT/STUDIO/BRAND DETAILS
NAME:
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PROFILE:
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NOMINATION DETAILS

Flaneur Jewellery Collection by Qiuyu Yang is a Nominee in Jewelry, Eyewear and Watch Design Category.

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AWARD DETAILS

Flaneur Jewellery Collection by Qiuyu Yang is Winner in Jewelry, Eyewear and Watch Design Category, 2019 - 2020.



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