Poznan Marathon Medal Presentation by Artmask Group

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DESIGN DETAILS
DESIGN NAME:
Poznan Marathon Medal

PRIMARY FUNCTION:
Presentation

INSPIRATION:
The idea to create the animation and design of the medal was 20 years of the history of the Poznan Marathon. The small elements that make up the medal symbolize each year. The medal's lanyard is printed with historical photos from all marathon editions arranged in chronological order.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The original idea of presenting medals for the competitors of the 20 PKO Poznan Marathon. The animation was to encourage registration for the jubilee marathon and run 42.195 km to win a medal.

OPERATION / FLOW / INTERACTION:
A new way of presenting a marathon medal.

PROJECT DURATION AND LOCATION:
The project started in August 2019 and finished in September 2019 in Poznan.

FITS BEST INTO CATEGORY:
Movie, Video and Animation Design

PRODUCTION / REALIZATION TECHNOLOGY:
Houdini Adobe After effects Adobe Premiere 3d Studio MAX Photoshop

SPECIFICATIONS / TECHNICAL PROPERTIES:
medal dimensions: 80mm x 7mm x 80mm. Medal cast in steel and silver. Video Presentation Resolution: 4K

TAGS:
animation, medal, poznan marathon, 3d animation

RESEARCH ABSTRACT:
Based on attempts to present the medal in the form of animations started in 2018, we have found that presenting both the medal and the T-shirt for Marathon in the new form of professional Animation that all runners are waiting for positively increases the number of runners. After presenting the Animation with a medal and a T-shirt, the number of people registered in the marathon increased over 15%.

CHALLENGE:
The most difficult part of the project is to create a unique animation scenario presenting the ideas of the medal design and the 20 years of the Poznan Marathon placed in it. In addition, a short time for implementation from the script to the finished animation.

ADDED DATE:
2019-11-13 10:10:18

TEAM MEMBERS (2) :
Mateusz Kowalski and Wojciech Czub

IMAGE CREDITS:
Image #1: Creator Mateusz Kowalski, front-view, 2019. Image #2: Creator Mateusz Kowalski, rear-view, 2019. Image #3: Creator Wojciech Czub, full-view, 2019. Image #4: Creator Mateusz Kowalski, realisation, 2019. Image #5: Creator Mateusz Kowalski, lanyards, 2019.
Video Creadits: Creator Mateusz Kowalski, medal-animation, 2019

Visit the following page to learn more: http://tiny.pl/t6jgq


CLIENT/STUDIO/BRAND DETAILS
NAME:
PKO Poznań Marathon

PROFILE:
Since the very beginning of its existence, the Poznań Marathon has been ranked first among the greatest marathons in Poland and Eastern European marathons. The race attracts runners, whose ambitious goals and a strength to pursue their dreams, make them above average.



NOMINATION DETAILS

Poznan Marathon Medal Presentation by Artmask Group is a Nominee in Movie, Video and Animation Design Category.

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AWARD DETAILS

Poznan Marathon Medal Presentation by Artmask Group is Winner in Movie, Video and Animation Design Category, 2019 - 2020.



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