DESIGN NAME: Yashinomi Premium Power
PRIMARY FUNCTION: Stand For Kitchen Detargent Refill Pouch
INSPIRATION: - I always want to find and tackle on 'known but unsolved' problems. Refilling liquid detergent to the bottle is one of those problems.
- The thought that conventional package design of kitchen liquid is too visually loud and noisy in the kitchen.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Yashinomi Premium Power comes in a set of a replaceable refill bag and its stand. unlike other detergent refills, this bag-replacement design does not require users to pour liquid to the bottle, which provides the merit of 1)easy and time-saving, 2)preventing messing with spilt liquid, 3) no-need of washing and drying bottle before refilling, 4)no wasting of residual liquid in a refill bag. Also, its simple and clean tone of the product's graphics will perfectly matches kitchen interiors.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: The project started in November 2015 and finished in Jun 2016 in Osaka, and was released in October 2016
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: -
SPECIFICATIONS / TECHNICAL PROPERTIES: -120 mm x 55 mm x 167 mm, 359g
-RSPO(Roundtable on Sustainable Palm Oil) certification gained
-1% of the sales goes to BCTJ (Borneo Conservation Trust Japan, NGO to preserve the habitat and the migration routes of Borneo's wildlife)
TAGS: package design, package, refill, detargent
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2019-10-31 09:41:12
TEAM MEMBERS (2) : Chiaki Murata(hers design inc.) and Shinji Hamaguchi(Saraya Co.,Ltd. )
IMAGE CREDITS: Chiaki Murata, 2019.
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