DESIGN NAME: Hloipnee
PRIMARY FUNCTION: Scented Candle
INSPIRATION: Fusion is a process of melting, combining and then integrating in one. It is a belief of the establisher of Hloipnee that combines the insistence on the product and care for the environment.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: In designing English name of the brand, Zi Huai Shen combines line of Celine, the English name of the establisher, which represents the initial thought of the establisher and hope which symbolizes the hope, and then creates the brand name of Hloipnee.
OPERATION / FLOW / INTERACTION: It not only embodies the insistence of the founder on the initial intention of the brand, but also upholds the creation of products of high quality and with care of environment to accompany consumers. It also represents the determination of Hloipnee on positive and caring environment in the future. The identification logo combining light spots and letters symbolizes that the light of spirit leads the brand forward, and let consumers enjoy the products that have perfect fragrance tastes and purify spirit leading to relax.
PROJECT DURATION AND LOCATION: The project started in June 2017 in Tainan Taiwan.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: Bottle, Tag, Wrap, Glass Bottle, Pulp Carton
SPECIFICATIONS / TECHNICAL PROPERTIES: bottle 100*100*80 mm box 115*110*110 mm
TAGS: Taiwan Design, Packaging Design, Brand Identity, Retail Brand Design
RESEARCH ABSTRACT: -
CHALLENGE: Retaining unified brand recognition and the systemization of the series allows the products' features to become clear. At the same time, it saves printing costs and solves the problem of inventory.
ADDED DATE: 2019-10-04 14:31:24
TEAM MEMBERS (1) : Creative Director : Zi Huai Shen
IMAGE CREDITS: Photographer Yu Hsuan Liu/ , Designer Zi Huai Shen, 2018
PATENTS/COPYRIGHTS: Copyrights belong to SUMP DESIGN / HLOIPNEE
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