Bennetti Watch by Mako Design

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DESIGN DETAILS
DESIGN NAME:
Bennetti

PRIMARY FUNCTION:
Watch

INSPIRATION:
The inspiration behind the Bennetti watch stems from the philosophy that a luxury watch should never have to sacrifice its durability for beauty. With this in mind, each Bennetti watch is built to be taken seriously, to stand out, compliment personal style, be a conversation piece and be overall a work of art.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Designed by MAKO and crafted from the finest materials, The Benetti Watch is a cut above its competition. MAKO developed the concept from an idea and after prototyping and assisting with 3D CAD renderings, hand sketching, concept design, digital sketching, product planning, and packaging design through to production. MAKO used elements of logo ideation, manufacturing sourcing, packaging all materials, production management and manufacturing sourcing The Bennetti Watch design as well.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The concept design took approximately three months to finish in Toronto, Canada, with respect to other existing products that were also under development

PRODUCTION / REALIZATION TECHNOLOGY:
Quick sketch ideation helped us realize the smaller design details, while the full 3D model was designed in Solidworks and then rendered with Keyshot. Amidst the CAD phase, we had 3D printed the watch casing to ensure that it sat comfortably on the wrist as well.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Case Diameter: 40 MM Case Thickness: 12 MM Water Resistance Level: 5 ATM

TAGS:
watch, luxury, fashion, accessory, accessories, watches, bennetti

RESEARCH ABSTRACT:
-

CHALLENGE:
This product made its way from concept design, to a fully functional prototype, and ultimately into production. Though relatively straightforward, the majority of the challenges took place during the mechanical phase, as we were re-configuring the movement within the watch case.

ADDED DATE:
2019-09-19 18:03:01

TEAM MEMBERS (2) :
Rob Colgan and

IMAGE CREDITS:
Mako Design, 2019.

Visit the following page to learn more: https://bit.ly/2kq6T1Q
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Mako Design

PROFILE:
MAKO Design + Invent is a full-service consumer product development firm servicing small product businesses and early-stage invention startups. With a 25-person team across 4 offices (Austin, Miami, Toronto, and soon Shanghai), MAKO has complete in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our start-up inventor clients, in addition to above, we help with patenting, strategy, marketing, and sales/distribution for all consumer product categories.

NOMINATION DETAILS

Bennetti Watch by Mako Design is a Nominee in Jewelry, Eyewear and Watch Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Bennetti Watch by Mako Design is Winner in Jewelry, Eyewear and Watch Design Category, 2019 - 2020.



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