Joy Hand Blender by Yasemin Ulukan

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DESIGN DETAILS
DESIGN NAME:
Joy

PRIMARY FUNCTION:
Hand Blender

INSPIRATION:
Joy brings a new approach to ergonomic features of the hand blenders.More than fifty prototypes were made and tested to ensure the most convenient way of gripping the motor unit. The Easytouch button gives the user to adjust the speed with one finger touch.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Joy blender allows you to easily perform your whisking, chopping and shredding tasks ,thanks to its ergonomic design and technical features. With its stainless steel blades , double beater unit and extra durable bowl, many recipes can be prepared in seconds. The Joy Hand Blender Set stands out with its practical details and elegant look. Easy-to-grip handle and Easytouch buttons make your work easier in the kitchen with dishwasher-safe accessories.

OPERATION / FLOW / INTERACTION:
The main body of the hand blender consists of two main parts. We used a specially designed 2k injection method for this product to be able to combine two different materials in one part. The soft touch material used on the upper side of the main body ensures a comfortable grip and gives a safe feeling.Also , thanks to the double tap button mechanism design, the user can choose between two different speed by pushing only one button.

PROJECT DURATION AND LOCATION:
The project started in 2018 April in Istanbul and will be launched in market in June 2019

FITS BEST INTO CATEGORY:
Home Appliances Design

PRODUCTION / REALIZATION TECHNOLOGY:
Safe Food Contact Materials are used in all stages of the production.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Gift box dimensions 20cm x14cmx 43cm

TAGS:
hand, blender , ergonomy , chopper , mixer

RESEARCH ABSTRACT:
In the development phase of Joy , hundreds of prototypes for chopping system has been made and tested in the laboratories. As a result of those researches, the high efficient antisplash feature, which allows the materials blend homogeniously in a better way without splashing , has been developed . After the researches in R&D department, all parts of the blender are designed so that they can be assembled -reassembled very quickly and with a minimum error rate.

CHALLENGE:
We have to ensure that on off and speed adjustment button is placed on the most ergonomic spot that should be very easily operated but on the other hand it should not be operated by accident. It was a big challenge to meet the ergonomic needs with the safety standards.

ADDED DATE:
2019-06-25 10:13:47

TEAM MEMBERS (1) :
Senur Design Center

IMAGE CREDITS:
Yasemin Ulukan, 2019.

Visit the following page to learn more: https://www.arnica.com.tr


CLIENT/STUDIO/BRAND DETAILS
NAME:
Senur Elektrik Motorları San Tic AS, Brand Name: Arnica

PROFILE:
SENUR A.Ş. started its journey in 1962 with the mission to design and produce functional, qualified, practical and innovative productions for consumers. It has achieved many firsts in the sector of small electrical home appliances in Turkey; SENUR has become one of the manufacturers preferred internationally with its knowledge, experience and technology.



NOMINATION DETAILS

Joy Hand Blender by Yasemin Ulukan is a Nominee in Home Appliances Design Category.

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AWARD DETAILS

Joy Hand Blender by Yasemin Ulukan is Winner in Home Appliances Design Category, 2019 - 2020.



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COMMENTS
Giulia Esposito Comment #9983 on December 26, 2022, 7:04 pm
I'm thrilled to see such an innovative design that has won an A' Design Award. The "Joy" Hand Blender is truly a marvel of modern home appliance design, with its sleek curves and ergonomic design. It's a pleasure to use, intuitive and efficient - and it looks great too. The attention to detail is remarkable and it's clear that a lot of effort has gone into creating this product. I'm sure this design will be a great success and bring joy to many homes across the world. Congratulations to Yasemin Ulukan for this award-winning design!
Adam Harris Comment #66156 on January 4, 2023, 12:51 am
I am absolutely delighted by the ingenious design of Joy Hand Blender. Its ergonomic features, practical details and elegant look make it a great tool to have in the kitchen. The Easytouch buttons, stainless steel blades and double beater unit make it so much easier to prepare recipes in seconds. The research and development that went into this project is evident with the highly efficient antisplash feature which ensures that materials blend homogeniously. The challenge of ensuring that the on-off and speed adjustment buttons were placed on the most ergonomic spot is commendable. Congratulations to the designer of this award-winning work!
Chloe Turner Comment #75583 on January 4, 2023, 5:22 am
I'm absolutely in awe of this hand blender design. It's such an innovative take on ergonomics, giving users an incredibly comfortable experience. The Easytouch button is an amazing feature and adds a whole new level of convenience. I'm truly impressed by the effort that went into making and testing 50+ prototypes to ensure the best possible design. This is definitely a beautiful, functional and incredibly well thought out piece of design. Congratulations to the designer for winning this award!
Mark Allen Comment #77551 on January 4, 2023, 6:23 am
Congratulations to the winner of the A' Design Award in Home Appliances Design Category for creating a hand blender that is both ergonomic and aesthetically pleasing. The impressive attention to detail, such as the stainless steel blades, double beater unit, and Easytouch buttons, is evidence of the hard work and dedication that went into developing this award-winning product. The research conducted to develop the most efficient and safe features of the blender is a testament to the innovation and ingenuity of the designer. This hand blender is sure to make kitchen tasks easier, faster, and more enjoyable.
Elisabeth Clark Comment #79103 on January 4, 2023, 7:14 am
I'm absolutely amazed by Yasemin Ulukan's work on the Joy Hand Blender. Not only is it a beautiful and elegant piece of design, but it's also incredibly practical and ergonomic, thanks to its easy-to-grip handle and Easytouch buttons. It's clear a lot of research and testing went into ensuring that the motor unit is easy to use, and the chopping system is highly efficient and effective. The stainless steel blades, double beater unit and extra durable bowl make it perfect for preparing recipes with ease. It's no wonder why Joy has received recognition with the A' Design Award for Home Appliances Design - it's an outstanding example of design excellence!

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