Wuyi Black Tea Floral Flavor Packing Design by Li Zuo

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DESIGN DETAILS
DESIGN NAME:
Wuyi Black Tea Floral Flavor

PRIMARY FUNCTION:
Packing Design

INSPIRATION:
The design inspiration comes from the mountains, water, flowers, birds, and tea in the natural environment of Wuyi Mountain.The rounded composition of the film, shows the natural beauty of Wuyi Mountain with lines : mountains, water, flowers, birds,and tea,The box is drawn like a natural and abstract film of Wuyi Mountain.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
emphasizes the unique environment of Tongmu Pass Wuyi mountain. Great tea needs great nature.The packaging paper uses wallpaper with the natural grain, emphasizing the concept of returning to nature.

OPERATION / FLOW / INTERACTION:
Customers have to open the package and have a movie watching experience.

PROJECT DURATION AND LOCATION:
-

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Internal and external drawing box design process, showing a sense of interaction

SPECIFICATIONS / TECHNICAL PROPERTIES:
Length 230mmX width 60mmX height 90mm

TAGS:
-

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2019-04-23 10:42:51

TEAM MEMBERS (1) :
Creative:huagnlei lizuo design:lizuo

IMAGE CREDITS:
Li Zuo, 2019.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Wendao WD Creativity

PROFILE:
Wendao WD originated in 2010 and has developed into an influential professional brand service company in China. Wendao WD focuses on brand marketing planning and brand management for customers. It combines business strategy with creative design. It provides brand positioning, brand culture shaping, visual design landing, network-wide promotion services and national chain brand system services for customers, aiming to help brands create more sustainable profitable assets. Wendao WD knows the opportunities and challenges faced by enterprises in each brand stage, and how to listen to customer needs, tap out substantive insights, and catalyze the brand growth of enterprises. We have a top team in the field of industry segmentation, specializing in business strategy, marketing, creative copywriting, vision, space and photography. Over the years, through expertise and experience, we have helped countless brands to gain a firm foothold in the market and expand the market. Maotai Group, National Liquor Industry, Nanhai Fish Village, Fangyuan Real Estate, Poly Real Estate, Hongyuan Real Estate, Times Real Estate, Vanke, Bakery, Xiaoorange and more than 100 brands, all with our assistance, have enhanced their strong competitiveness.



NOMINATION DETAILS

Wuyi Black Tea Floral Flavor Packing Design by Li Zuo is a Nominee in Packaging Design Category.

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AWARD DETAILS

Wuyi Black Tea Floral Flavor Packing Design by Li Zuo is Winner in Packaging Design Category, 2019 - 2020.



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