DESIGN NAME: Plustwo
PRIMARY FUNCTION: Personal Care
INSPIRATION: When we use bath products, we often produce a lot of bubbles, which gives a comfortable and fantastic feeling. So, we gave the plustwo a unique brand concept - bathroom magic. As a result, we created a new dream of magic, the magic rabbit has become the ambassador to lead consumers into the magic world of our brand, and constantly research and update the products.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Plustwo customizes the shampoo & shower gel that is exclusive to you in a fusion way. When the essence ampoules with high concentration of planting elements mixes the delicate and advanced perfume ampoules, it is added to the shampoo & shower gel base bottle and blends together. Wonderful, Romantic bathing magic is instantly applied. Plustwo hopes to redefine the bathing with creative products to make the experience of bathing more free and unique.
OPERATION / FLOW / INTERACTION: The functional ampoule and the aromatherapy ampoule are independent. When adding the shampoo base bottle, the magic moment can be seen in the mirror of the bottle, and a bottle of shampoo is born.
PROJECT DURATION AND LOCATION: The project started in September 2018 in Guangzhou and finished in March 2019 in Guangzhou, and was exhibited in Guangzhou in May 2019.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: Pulp molding, Plastic(PET) , Glass
SPECIFICATIONS / TECHNICAL PROPERTIES: Base bottle:Width 83mm x Depth 33mm x Height 173mm
Outer box:Width 166mm x Depth 40mm x Height 295mm
Ampoule:Width 50mm x Height 70mm
TAGS: RECO,Packaging,Branding,Plustwo,Shampoo,
Body wash,Guangzhou,Design
RESEARCH ABSTRACT: We found that most of the shampoo which its functions and fragrances on the market are very static and lacking in interest, so we have proposed a separate ampoules solution for product development to change the consumer experience and habits.
CHALLENGE: Because of the need to combine the magical vision, how to express the innovation of the product in the form of magic has become the biggest problem. In the end, we leaded the concept of magic mirrors into combining product innovation and magical vision.
ADDED DATE: 2019-03-27 08:48:41
TEAM MEMBERS (5) : Rex, Lance , Y8, Lu and Leo
IMAGE CREDITS: Image #1: Creator Rex, Lu, Leo,2018
Image #2: Creator Rex, Lu, Leo,2018
Image #3: Creator Rex, Lu, Leo,2018
Image #4: Creator Rex, Lu, Leo,2018
Image #5: Creator Rex, Lu, Leo,2018
PATENTS/COPYRIGHTS: Copyrights belong to Plustwo, 2019
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