Makedo Cardboard Construction System by Paul Justin

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DESIGN DETAILS
DESIGN NAME:
Makedo

PRIMARY FUNCTION:
Cardboard Construction System

INSPIRATION:
Children are endlessly imaginative. Ever eager to make indescribable thingamajigs for play, Paul Justin (PJ) sought to develop an open-ended construction system simple enough to enable his children (and many others) to independently create worlds of their own imagining. PJ's ‘aha moment’ was found in cardboard; a universally available, free and unlimited building block. Combined with the development of intuitive, reusable tools for crafting and connecting cardboard, Makedo was born.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Makedo is a simple to use, open-ended system of tools for creative cardboard construction. Makedo enables children to see value in everyday cardboard and to independently repurpose it into imaginative, playful and useful creations, all the while fostering the critical thinking skills of tomorrow’s problem solvers. Makedo comes to life in collaborative, creative environments such as classrooms, maker-spaces, libraries, museums and homes.

OPERATION / FLOW / INTERACTION:
The Makedo system is comprised of seven unique elements. SCRU: connects up to three layers of corrugated cardboard. SCRU XL: connects up to six layers of corrugated cardboard. SCRU-DRIVER: connect cardboard as simply as righty tighty, lefty loosey. SAFE-SAW JNR.: flexible plastic blade to saw cardboard, not fingers. SAFE-SAW: steel blade with no sharp edges to swiftly saw cardboard. FOLD-ROLLER: perforate lines to sculpt cardboard like a pro. MINI-TOOL: for parallel and cooperative making.

PROJECT DURATION AND LOCATION:
The project started in March 2017 in Melbourne, and was introduced to trade in January 2019.

FITS BEST INTO CATEGORY:
Toy, Games and Hobby Products Design

PRODUCTION / REALIZATION TECHNOLOGY:
The Makedo system is manufactured primarily by injection moulding. SCRUs: PP. Tools: ABS. Blades: PA66 or SS#420. As our primary market is in education, we were highly cognisant of ensuring we maintained our position of affordability for newly introduced parts and kits. Consolidated design and material selection were key to achieving this. In addition, we offer a free library of printable part files which can be 3D printed to enhance, accessorise and hack the making process.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Makedo kits are available in varying quantities. From individual tools to home kits to classroom kits. Discover - 126 pieces (320 mm x 240 mm x 45 mm) Creations made with Makedo can be any size depending on the cardboard supply and capability of the maker/s. From one person holding a small creation in their hand up to hundreds of people collaborating to build a football field sized maze, anything is possible.

TAGS:
education, play, stem, steam, cardboard, toy, imagination, diy

RESEARCH ABSTRACT:
Research methodology included; documentation and discussion of our own observations and experience using Makedo, customer feedback, extensive prototyping (over 300 3D-printed/laser-cut models), user testing and multiple factory visits to discuss materials and manufacturing process. Primary insight was a need to extend system capability as older makers were finding the SAFE-SAW too crude for refined projects whilst younger makers were becoming increasingly adept at using Makedo.

CHALLENGE:
As an own brand, there is a continual subconscious process of product development. Our ongoing objective is to apply Dieter Rams’ 10 Principles of Good Design. Our primary endeavour with Makedo 3.0 was to consolidate the design language of the Makedo system (four new tools which utilise a single handle design), extend overall capability for older makers 7+ without compromising safety (3+ safe metal blades), and reducing the use of plastics in our packaging (achieved 80/100%, sku dependent).

ADDED DATE:
2019-03-26 04:32:35

TEAM MEMBERS (6) :
Paul Justin, Guy Blashki, Elio Icaza-Milson, Duncan Murray, Larissa Morkous and Felicia Pardede

IMAGE CREDITS:
Image #1: Photographer Mark Lobo, 2019
Image #4: Illustrator Bill Hope, 2018

Visit the following page to learn more: http://www.make.do
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Makedo

PROFILE:
Inspired by children at play, Makedo was established in 2009 as a means of using design to inspire social change through playful creativity. With roots firmly in maker movement culture, Makedo encourages children (and adults) to see creative possibilities in everyday cardboard and empowers them with purpose-designed tools to imagine and build a better future. Makedo comes to life in collaborative creative environments such as classrooms, maker-spaces, museums and homes. It is the quintessential system of tools for every learning space by being accessible to all skill levels from beginner to expert, all age levels from early learning through to secondary students, both girls and boys and all group sizes from individual through to large group learning. Find. Make. Play. Learn. Inspire.

NOMINATION DETAILS

Makedo Cardboard Construction System by Paul Justin is a Nominee in Toy, Games and Hobby Products Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Paul Justin is also kept secret. This information will also be available later.
AWARD DETAILS

Makedo Cardboard Construction System by Paul Justin is Winner in Toy, Games and Hobby Products Design Category, 2018 - 2019.



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