We Are Ecosystem Corporate Film by PT SAM Indonesia / SAM CGI

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DESIGN DETAILS
DESIGN NAME:
We Are Ecosystem

PRIMARY FUNCTION:
Corporate Film

INSPIRATION:
The idea of everyone’s in this life has their own role. Because sometimes we never realize that we are part of the ecosystem, which is connected and always interact with each other. What we want to capture from the video is to create corporate video with different approach and direction, out of the box storyline, that can deliver message or values that can inspiring people. Because we believe, as a creator of this video, great story needs to connect with people’s heart and mind.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
This corporate film was created as part of marketing communication for Minna Padi, one of well known Indonesia’s securities company, the video itself was released on YouTube and also appear on in office displays in Minnapadi. The goal from the video is to showcase the Minna Padi business values, ethics, and the direction of the brand going in right now, through compelling, out of the box and inspiring visual storytelling movie.

OPERATION / FLOW / INTERACTION:
We made this corporate film help the audiences, especially in Indonesia to know more about Minna Padi as investment company and the video itself streaming in digital spaces, like YouTube.

PROJECT DURATION AND LOCATION:
The production of this film began in the early of May 2018 in Jakarta & Bogor, Indonesia. And the video was released in the early of June 2018.

PRODUCTION / REALIZATION TECHNOLOGY:
For production and video shot we collaborate our ideas and story with well-known Indonesian film director Danial Rifky and full production crew. To made the color spaces even better, we use Studio 8mm color labs to color grading the video using DaVinci Resolve. And we use our post production studio to editing video using Adobe Premiere.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Full HD 1920 x 1080 25Fps

TAGS:
Short Movie, Brand Film, Corporate Film, Movie

RESEARCH ABSTRACT:
The overall purpose of this video is to show that investment sectors, especially in Indonesia is growing better and better, and one them is one of the leading investment company in Indonesia, PT Minna Padi Investama Sekuritas Tbk.

CHALLENGE:
In Indonesia, most of corporate video in investment sector are static in terms on how they present the brand in storytelling way. Based on this challenge, we want to explore an ideas of corporate video that can tell a story like movie and in the end, the audience will understand with the importance of investment through compelling corporate film.

ADDED DATE:
2019-03-05 03:58:41

TEAM MEMBERS (9) :
PT Minna Padi Investama: Client, Danial Rifky: Director, Giant Hermanto: Executive Creative Director SAM CGI, Levin Gustianto: Creative Director SAM CGI, Yoyo: Director of Photography, Edi Haryanto: Producer, Ade Setiyawan: Editor, Studio 8mm: Color Grading and

IMAGE CREDITS:
PT SAM Indonesia / SAM CGI, 2018.

PATENTS/COPYRIGHTS:
Copyrights belong to SAM Creative Group Indonesia, 2018

Visit the following page to learn more: https://bit.ly/2IcS4cp
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CLIENT/STUDIO/BRAND DETAILS
NAME:
PT Minnapadi Investama Sekuritas Tbk

PROFILE:
PT Minna Padi Investama Sekuritas Tbk. (Minna Padi) is a securities company listed at Indonesia Stock Exchange. Supported by professionals, strive to pursuit its vision and mission and to provide the best service to all customers. Minna Padi was established on 28 May 1998 as PT. Batavia Artatama Securindo and on 18 February 2004 was renamed as PT. Minna Padi Investama, A company that is engaged in the financial services. Minna Padi holding both brokerage and underwriting licenses issued on 30 Agustus 1999 and 3 April 2000 by the Capital Market Supervisory Agency (now, The Financial Services Authority) and also as a member of Indonesia Stock Exchange Minna Padi continues to expand its business and was listed at Indonesia Stock Exchange on 09 January 2012 with stock code “PADI”. Minna Padi customers are given choices to trade the securities either conventionally or by online trading (MASTER-ONLINE) where customers can trade anywhere and anytime. Minna Padi also provides margin facility for qualified clients. Minna Padi Underwriting and Corporate Finance Division provides other financial services catered to its customers needs such as advisory service, restructuring, merger and acquisition, public offerring, and other corporate actions and strategic plan.

NOMINATION DETAILS

We Are Ecosystem Corporate Film by Pt Sam Indonesia/Sam Cgi is a Nominee in Advertising, Marketing and Communication Design Category.

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AWARD DETAILS

We Are Ecosystem Corporate Film by Pt Sam Indonesia/Sam Cgi is Winner in Advertising, Marketing and Communication Design Category, 2018 - 2019.



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