AccountAnts Social Media Communication by Mr. Wolf

Home > Winners > #81636


DESIGN DETAILS
DESIGN NAME:
AccountAnts

PRIMARY FUNCTION:
Social Media Communication

INSPIRATION:
We were inspired by our own problem. None of our team-members had knowledge in bookkeeping. Hiring an accountant was not an option, because we would not be able to monitor and evaluate his/her work. Therefore, we needed an outsource company to take care of our finances and communicate with us in an easily understandable language.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The visual communication strategy we chose for AccountAnts is absolutely different from what you normally expect from bookkeeping / financial organizations. Companies from this industry mostly post realistic photos of formally dressed corporate workers, that shake hands or sign contracts. Our approach was different. We wanted to creatively illustrate "The Reason Why" start-ups and other small to medium companies should partner up with AccountAnts, featuring the strengths in an engaging manner.

OPERATION / FLOW / INTERACTION:
We couldn't have wished for better results. Client acquisition rate has seen a constant monthly growth of 50% and the company has blossomed into the go-to accounting service provider for the already startup-minded market.

PROJECT DURATION AND LOCATION:
Project started in February 2018, Tbilisi, Georgia and is still going on.

PRODUCTION / REALIZATION TECHNOLOGY:
After brainstorming on ideas first sketches are drawn on the paper. Afterwards we use Adobe Illustrator to create illustrations, which are finalized in Photoshop. The end-products are posted on social media channels.

SPECIFICATIONS / TECHNICAL PROPERTIES:
2500 x 1824 pixels, 72 DPI

TAGS:
social media, advertising, message, accountant, illustration, bookkeeping

RESEARCH ABSTRACT:
In the last few years, Georgian market underwent the dramatic transformation, as the millenials slowly started becoming the decision-makers by creating their own businesses and startups. Our main finding was that the startup owners were passionate to operate within their field of expertise, but most of them did not want to spend time on bookkeeping. Therefore, they needed someone who could do the "boring" part of their job and interpret technical parts of accounting for them.

CHALLENGE:
The main challenge was to present a bookkeeping company in a non-standard, interesting way. To ensure our target segment that their future relationship with AccountAnts will be fun and easy.

ADDED DATE:
2019-02-28 16:44:35

TEAM MEMBERS (1) :
Mari Gvakharia, Tamuna Gogorishvili, Rezo Bokeria and David Kharitonashvili

IMAGE CREDITS:
Mari Gvakharia

Visit the following page to learn more: http://bit.ly/AccAntss
VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
AccountAnts - ენთები

PROFILE:
AccountAnts represents a bookkeeping and finance outsource organization, from Tbilisi, Georgia. The company wanted to reach young entrepreneurs as well as small / medium businesses via social media advertising. The main challenge was to ensure target audience, that partnership with AccountAnts would make their financial processes much more simple and the communication with them would be effortless.

NOMINATION DETAILS

Accountants Social Media Communication by Mr. Wolf is a Nominee in Advertising, Marketing and Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Mr. Wolf is also kept secret. This information will also be available later.
AWARD DETAILS

Accountants Social Media Communication by Mr. Wolf is Winner in Advertising, Marketing and Communication Design Category, 2018 - 2019.



· Press Members: Login or Register to request an exclusive interview with Mr. Wolf.

· Click here to view the profile and other works by Mr. Wolf.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit

Did you like Mr. Wolf's Advertising Design?
You will most likely enjoy other award winning advertising designs as well.
Click here to view more Award Winning Advertising Designs.


Did you like Accountants Social Media Communication? Help us create a global awareness for good advertising design worldwide. Show your support for Mr. Wolf, the creator of great advertising design by gifting them a nomination ticket so that we could promote more of their great advertising designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |