DDS Exhibition by He Mu

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DESIGN DETAILS
DESIGN NAME:
DDS

PRIMARY FUNCTION:
Exhibition

INSPIRATION:
1.DDS (DESIGN DREAM SHOW) is a cluster exhibition leads the design trend in furniture industry. 23 exhibitors took part in the event this year. 2. The production and using of furniture connected closely with the natural environment of material circulation, Different combinations of furniture create different artificial nature such as "cliff", "forest" and "hill". It alerts people to pay attention to the relationship between furniture industry chain and the whole environment.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
1 Vertical furniture frame is used in the forest space, with splints together form a semi-transparent dense forest space. You can explore the exhibition space hides behind the forest path. 2 The hill space is a multifunctional communication space constructed with symbolic chairs where you can negotiate, rest, selfie, meet people, hold activitiesand interact with the exhibition space of other exhibitors behind the surrounding arcades

OPERATION / FLOW / INTERACTION:
Three themed "natural spaces" formed with furniture,. In the first space-furniture cliffabandoned furniture is combined with multimedia to show the exploration in furniture design ."Forests" formed by framework of abandoned furniture and splints in the second space suggested the exploration in the pursuit of goals. In the third space, hill of chairs and the arch doors surrounded form a multi-functional art social square which implies communication on furniture design.

PROJECT DURATION AND LOCATION:
May 2018 to September 2018 Location: Shanghai

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
1 Study and solve the contradiction between exhibitor's individuality and the theme of the exhibition in cluster exhibition, more specifically, to design a form of space organization which not only ensure visual artistry, consistency and integrity of the public area of the exhibition area, but also show the exhibiting brands' individuality. 2 3Dmapping technology of Large physical object and multi-projector fusion technology 3 Recycling waste furniture to form large furniture walls

SPECIFICATIONS / TECHNICAL PROPERTIES:
category: exhibition hall area: 2000 sqm

TAGS:
cilff, forest, hill, theme space, vision control, translucence, element extension, 3Dmapping, waste reuse

RESEARCH ABSTRACT:
DDS (DESIGN DREAM SHOW) is a cluster exhibition leads the design trend in furniture industry. 23 exhibitors took part in the event this year. The production and using of furniture connected closely with the natural environment of material circulation, Different combinations of furniture create different artificial nature such as "cliff", "forest" and "hill". It alerts people to pay attention to the relationship between furniture industry chain and the whole environment.

CHALLENGE:
1 We design a large 3Dmapping wall and build it in a short time. 2 Many experiments about the density of woods in the forest space were conducted. So as to find a balance between individuality of exhibitors and image of the exhibition. 3 The shape of the chair hill requires repeated deliberation, and need to take into consideration of the manner and scale of various social activities that might be held on the square.

ADDED DATE:
2019-02-28 10:53:11

TEAM MEMBERS (4) :
Design Company: TOWOdesign, Chief designer: He Mu, Project team: Zhang Qian, Ren Wei, Sun Meng and

IMAGE CREDITS:
© TOWOdesign

Visit the following page to learn more: http://www.hisheji.cn/?p=57709


CLIENT/STUDIO/BRAND DETAILS
NAME:
TOWOdesign

PROFILE:
TOWOdesign is an open team which gathers a group of pioneering designers who are pragmatic and innovative. They are committed to creating impressive space experiences through in-depth study of life, and looking for bright spots that are not easily found in people's cultural habits. Through art, vision, furniture and space, we create comprehensive and personalized interfaces for brands. TOWOdesign focuses on the reconstruction of urban commercial space in the Internet era, and strives to customize brand strategy from different aspects, such as functional composition, cultural combination and terminal integration. For start-up companies, our team creates unique images that are not only in accordance with their characteristics, but are different from their competitors; and for long-established companies, we explore their new transmission values and embed those information into the overall design which takes space as the core. Finally, we realize projects through comprehensive control of details like cost control, engineering implementation, soft outfit configuration, art installation, etc.



NOMINATION DETAILS

Dds Exhibition by He Mu is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Dds Exhibition by He Mu is Winner in Interior Space and Exhibition Design Category, 2018 - 2019.



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