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| DESIGN DETAILS |
DESIGN NAME:
LIFEWTR Series 4: Arts in Education
PRIMARY FUNCTION:
Bottled Water
INSPIRATION:
While arts education has a significant impact on students beyond self-expression, it is increasingly disappearing from schools. Highlighting the importance of arts education, LIFEWTR’s Arts in Education series showcases the works of three young student artists, Luis Gonzalez, KRIVVY, and David Lee, who demonstrate the far-reaching impact and positive influence that art has had on their lives.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
LIFEWTR is a premium water brand committed to advancing and showcasing the sources of creativity and inspiring the next generation of artists. LIFEWTR championed Arts in Education as its fourth series in the US. Through a partnership with Scholastic, LIFEWTR helped to provide classroom art kits, fill the gaps in communities where youth do not have access to art in school, and shine a light on the significance of art education.
OPERATION / FLOW / INTERACTION:
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PROJECT DURATION AND LOCATION:
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FITS BEST INTO CATEGORY:
Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY:
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TAGS:
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RESEARCH ABSTRACT:
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CHALLENGE:
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ADDED DATE:
2019-02-26 19:32:29
TEAM MEMBERS (1) :
IMAGE CREDITS:
PepsiCo Design & Innovation, 2018.
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| CLIENT/STUDIO/BRAND DETAILS |
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NAME:
PepsiCo
PROFILE:
At PepsiCo Design, we are crazy enough to think we can inspire the future - of our brands, of our company, of our society. We firmly believe design and design thinking are significant catalysts of innovation and therefore of growth to power our global brands. PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $63 billion in net revenue in 2017, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
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Did you like Pepsico Design & Innovation's Packaging Design?
You will most likely enjoy other award winning packaging design as well.
Click here to view more Award Winning Packaging Design.
Did you like Lifewtr Series 4: Arts in Education Bottled Water? Help us create a global awareness for good packaging design worldwide. Show your support for Pepsico Design & Innovation, the creator of great packaging design by gifting them a nomination ticket so that we could promote more of their great packaging design works.
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