Cafe Flo La Rosee Casual Dining by David Chang

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DESIGN DETAILS
DESIGN NAME:
Cafe Flo La Rosee

PRIMARY FUNCTION:
Casual Dining

INSPIRATION:
La Rosee means the morning dew on the plant in the deep forest in French. Morning dew is metaphorically the forever youth everywhere in the world. The inspiration of this casual dining comes from the sense of romance by the morning dew at dawn covering on the trees in a suburban area in France. Every little detail of interior decoration creates this charming scene for you. Walking under the woods, looking up at the shy crystal dew dropping from the leaves, the sunshine reflecting the sense of warmth through the water droplets.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Flo Group is the leader of French catering industry. It has more than 200 restaurants worldwide. Beijing Flo Restaurant belongs to the French FLO Group catering group. The project is located in Dayue City, Xidan, Beijing, which is a business center integrating fashion, shopping, leisure, entertainment, tourism, culture and catering. Consumer groups are mostly young people, with a larger flow of people and faster mobility. The restaurant is located in the overhead courtyard on the sixth floor of the shopping mall, which is surrounded by public transport space on three sides and is close to the main traffic corridor of the shopping mall.

OPERATION / FLOW / INTERACTION:
The restaurant is divided into two sides, one side is Flo extraordinary Cafe FLO, which serves traditional French casual meals. It advocates the fast and simple principle of light meal. When designing, it takes the calm and noble royal blue and cold tone palette as the main color, and combines with light colored thin lines. The theme culture carries out French classics out and continues the elegant and calm noble temperament. On the other side is La Rosee. On the basis of the traditional French cooking concept, the main product is a unique blend of creative dishes.

PROJECT DURATION AND LOCATION:
Commencement of design: August 2017 Completion time: January 2018 Location: Beijing, China

PRODUCTION / REALIZATION TECHNOLOGY:
The project continues the ART DECO decorative style. Crystal droplet represents the morning dew whereas vertical copper metal represents tree trunk and branches in the middle of the space. Space color matching is based on magnificent gold and calm blue, Dazzling and luxurious orange, charming and mysterious dark purple are chosen as the finishing touches. Under the contrast of cold and warm complementary colors, the space looks relaxed.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Total area: 327.6 square meters Height: highest 3.95 m, lowest 2.8 m

TAGS:
casual dining, restaurant, hospitality, food

RESEARCH ABSTRACT:
Because the interior of the shopping mall design already has its own style, but the overall design style of the shopping mall is different from the theme style of the restaurant, so we need to make the restaurant design not only coordinate with the design style of the shopping mall, but also highlight the brand characteristics. After some preliminary preparatory work and research, finally from the color and details, the interior style of the restaurant and the external environment of the shopping mall are unified.

CHALLENGE:
In order to cater to the brand La Rosee, the artistic crystal lamp of the restaurant has chosen the water droplet type. The installation time of the water droplet lamp on site, the height of the suspension line of each water droplet, the angle of view and the shape of each water droplet have been deliberately adjusted many times. In addition, due to the low requirements of ceiling in the original shopping mall, the design space of restaurant ceiling is limited.

ADDED DATE:
2019-02-15 11:50:45

TEAM MEMBERS (6) :
Design Director: David Chang, Designer:Jade Li, Designer: Jingjing Wang, Designer: Shaoqing Chen, Designer: Jieyi Huang and

IMAGE CREDITS:
Chiara Ye

PATENTS/COPYRIGHTS:
Copyrights belong to David Chang Design Associates International, 2019

Visit the following page to learn more: http://www.dcida.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
David Chang Design Associates International

PROFILE:
DCDA (David Chang Design Associates International) is an international design company specializing in high-end residential show home, marketing sales centers, clubhouses, bespoke private residence, retail, and hospitality including procurement. The firm was originated as a small design studio in Vancouver, Canada in 1998, later incorporated in 2004, and established offices in Guangzhou in 2006 and Beijing in 2009 to provide space planning, interior design and soft furnishings services for major real estate developers in China. Completed real estate projects in Beijing, Shanghai, Tianjin, Chongqing, Guangzhou, Hangzhou, Shenyang, Kunshan, Dalian, etc. are well received by the industry and has been setting as the design standards for development and design collection. DCDA has a design team of more than 90 professional designers and an experienced project management team. Type of projects encompasses villa, apartments, sales centers, clubhouses, and hotels for developers as well as private client projects, etc. Locations of projects are spread out throughout North America and Asia. Innovative designs have won numerous honorary awards from Canadian design associations and other perspective areas. DCDA’ s team of passionate and inspired professional design team consistently adheres to a system of quality, consistently discovering the significance of the practicality of space and revelation of details, and with the same enthusiasm for arts creating the ideal living space.

NOMINATION DETAILS

Cafe Flo La Rosee Casual Dining by David Chang is a Nominee in Hospitality, Recreation, Travel and Tourism Design Category.

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AWARD DETAILS

Cafe Flo La Rosee Casual Dining by David Chang is Winner in Hospitality, Recreation, Travel and Tourism Design Category, 2018 - 2019.



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