homei Dried Herbs Package by SHANSHAN CHEN

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DESIGN DETAILS
DESIGN NAME:
homei

PRIMARY FUNCTION:
Dried Herbs Package

INSPIRATION:
The characteristics of dried Chinese herbs make them unapproachable. Their nutritional facts are complicated to study. Their various organic shapes make them hard to organize with their existing plastic bag packaging styles that are usually not resealable or visually appealing. homei is a unique new approach of introducing the precious dried herbs from China to the global market using a customized sustainable packaging system. It is specially designed for both beginners and professionals.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
This product line is targeted the western market. The existing herbs for Chinese soup are usually packaged in big red plastic bags. homei is easy to use and organize. It also requires a small storage space since all the large dried herbs are minced. While the soup requires hours to cook traditionally, homei allows people who have a tight schedule to cook the soup efficiently because all the dried herbs are minced. People do not have to wait for hours for the nutrition being extracted from the dried herbs. homei also allows convenient filtering before people consuming the soup by providing the strainers.

OPERATION / FLOW / INTERACTION:
Simply add the minced products in the strainer provided, leaving it in hot water with soup ingredients to be boiled for 30-60 minutes. The package is reusable and glue-free. All the products are refillable. The slim envelopes are used for the refill process, thus there is no need to carry the tubes to the stores to get the refills.

PROJECT DURATION AND LOCATION:
2017 August - 2017 December, New York

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Illustrator, Comp Making, Laser Cut

SPECIFICATIONS / TECHNICAL PROPERTIES:
142.5mm x 142.5mm x 260mm

TAGS:
Food, Packaging, Design, Branding, Sustainable, Reusable, Refillable, Chinese

RESEARCH ABSTRACT:
I conducted primary research and interviews with Chinese food enthusiasts who live in western countries. The research objective is to study the main obstacles people who live in this fast-paced society encountered when they tried to cook authentic Chinese food at home. The long boiling time, the complexity behind the herbs' nutritional facts and the storage difficulty were the main problems as shown from the result. Therefore, the goal of this project was to find a design solution for these three problems.

CHALLENGE:
The main challenge of this project is the complicated nature and characteristics of the dried herbs. All dried herbs have different shapes, sizes, and functions. Today’s fast-paced lifestyle does not allow us to spend a lot of time to learn and use them. I am exploring an effective and sustainable solution to introduce these healthy herbs to the global market through a customized refillable packaging system.

ADDED DATE:
2019-02-05 05:59:36

TEAM MEMBERS (1) :


IMAGE CREDITS:
SHANSHAN CHEN, 2018.

Visit the following page to learn more: http://be.net/shanshanchen


CLIENT/STUDIO/BRAND DETAILS
NAME:
SHANSHAN CHEN

PROFILE:
Shanshan Chen is a multi-disciplinary designer who’s interests lie in branding, identity design, package design, graphic design, and product design. She is much more —She is a marketer, an advertiser, an idea generator, a foodie and still exploring more sides of her. She is a big believer in the power of design and branding. She believes that people buy "ideas" and their first impressions instead of "goods." She is working hard on expanding her skills to create the "ideas" and to make them come true while practicing design-thinking and a balanced aesthetic.



NOMINATION DETAILS

Homei Dried Herbs Package by Shanshan Chen is a Nominee in Packaging Design Category.

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AWARD DETAILS

Homei Dried Herbs Package by Shanshan Chen is Winner in Packaging Design Category, 2018 - 2019.



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