DESIGN NAME: Izhiman Premier
PRIMARY FUNCTION: Apothecary Shop
INSPIRATION: Extended roots from the nineteenth century and Jerusalem's heritage were met in Bab Al Amud when the first store was established under Izhiman family based brand. It was a pioneer project in the field of coffee making shop as it was the first shop in Jerusalem then. Our concern is always to be distinguished by choosing the best sources green coffee and using best methods of preparation, and follow up the most recent techniques and technologies.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The Design was meant to evoke a certain luxurious yet modern feel to the venue through the use of rich materials such as Walnut Wood, Calcutta Marble and Red Copper. As well as featuring modern geometric like lighting elements that would create a signature piece to the double volume entrance and further give the thrilling feel of the mix between luxury and modernism.
OPERATION / FLOW / INTERACTION: The style is designed to reflect the feel and vibe of the products sold in the store with intelligent and maximized use of space for ultimate product display. Product distribution is based on function and client preferences with a modern and elegant design compatible with the served store products. Product containers are user-friendly and very easy to clean. Materials are utilised to give customers comfort and a feel of being in a spacious setting.
PROJECT DURATION AND LOCATION: The project started in July 2017 and finished in November 2017 in Amman, Jordan. The space was open to service customers in December 2017.
FITS BEST INTO CATEGORY: Interior Space and Exhibition Design
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PRODUCTION / REALIZATION TECHNOLOGY: Acrylic Containers are from the main products used, they were designed with maximum details and drawing then sent to China for production.
Main counter was designed using Calcutta laminam, American walnut, ivory corian and black ceramic tiles. The challenge in the main counter was the implementation of the curved corner using Calcutta Laminum. The solution was to cut vertical strips with a thickness of 5 cm and place next to each other to give the curved look.
SPECIFICATIONS / TECHNICAL PROPERTIES: Display units like: Dried fruits and seeds, spices, grocery and grains were customised based on product requirements. Each unit requires certain material of storage being acrylic, solid wood or a mixture of both.
TAGS: (Luxury, modern, Calacatta, Marble, Walnut)
RESEARCH ABSTRACT: The research is aimed to target commercial projects and change the typical design style in the country. This is important for clients to have knowledge of the various styles of designs that could be implemented according to the space function. The research will provide how we went about maximising space as well as serving the functions the requirements needed. To gather information we used different references like: magazines, internet and books.
CHALLENGE: The challenge during our research was to find materials to serve the function as well as being durable and cost efficient. Another challenge faces was zoning the areas, given the items to be displayed had a lot of necessities. We were able to overcome these challenges by researching more about materials and studying the specifications very well.
ADDED DATE: 2019-01-10 12:17:19
TEAM MEMBERS (3) : Emad Salameh: Main Architect/Interior Designer, Batool Al- Rifai: Junior Architect/ Interior Design and Ahmad Rabah: Site Engineer
IMAGE CREDITS: Image #1: Photographer Emad Salameh, Store Overview, 2017.
Image #2: Photographer Emad Salameh, Double Volume, 2017.
Image #3: Photographer Emad Salameh, Main Counter, 2017.
Image #4: Photographer Emad Salameh, Coffee Zone, 2017.
Image #5: Photographer Emad Salameh, Facade, 2017.
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