Rock The Future Sales Center by Honglei Liu |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Rock The Future PRIMARY FUNCTION: Sales Center INSPIRATION: The design breaks people’s stereotyped perception of the tediousness of science and technology, integrates the ecological concept into the geometry and modernity of technology, and transforms the lines of science and technology into the surface treatment in the real space, so as to achieve the perfect harmony between technology and nature, which fully demonstrates the aesthetic charm of modern technology. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The isomorphism of wall modeling and mountain morphology has dissolved the contradiction between the science and technology and ecological categories. Reception Counter, Model Display Station, and Water Bar continue the modeling language of the walls. While keeping the visual continuity, the differences in volume and shape make each functional area look like an independent hill of different heights, revealing unique expression. OPERATION / FLOW / INTERACTION: Let science and technology link ecology. Let dreams shine into reality. The design creates a new type of space that integrates science and technology and nature into one, making the space an inspiring dream land with an integration of modern innovation, dynamic vitality, quietness and comfort. PROJECT DURATION AND LOCATION: The project started in November 2016 in Shenzhen and finished in March 2018 in Shenzhen. FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: The sinuous wall design of the lobby takes shape of the cliffs, and it also implies that the abstract geometric lines of science and technology are dynamic, creating a floating, infinitely-extending visual effect. Irregular line surface is randomly composed of four different materials: white paint, gray paint, mirror stainless steel and black sandblasted stainless steel. It makes the outline look cooler, showing a rich sense of depth. SPECIFICATIONS / TECHNICAL PROPERTIES: Project Area:1,000 sqm Functional Division: Reception Counter, Model Display Station, Recreation area, Water Bar, VIP Room. TAGS: Sales Center, Shenzhen, Dream Land, Interesting, Technological, Ecological, Natural, Modernity, Dynamic, Future RESEARCH ABSTRACT: Shenzhen, a young and energetic creative capital, a trend leader who has surpassed itself in constant innovation, has never missed talents coming with dreams. Blessed with convictions and dreams, the sales center is located in the center of the city, upholding the care and original intentions of the early days of the heart and aiming to build the South China-Top Entrepreneurship Silicon Valley with the goal of building a sense of space for the future. CHALLENGE: How to change the technology to the design elements. How to integrate the ecological concept into the geometry and modernity of technology. ADDED DATE: 2018-09-18 05:56:27 TEAM MEMBERS (2) : Design Company: BLVD International and Creative Designer: Honglei Liu IMAGE CREDITS: Photographer: Yun Ouyang PATENTS/COPYRIGHTS: Copyrights belong to BLVD International, from 2018. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: BLVD International PROFILE: BLVD was jointly established by Mr. Yun Du and Ms. Honglei Liu in 2001. "To start with simplification; to end with perfection" conveys their shared pursuit of ‘perfectionism and harmony’. Over the past 18 years since establishment, BLVD has created a series of excellent works that perfectly combine scene, emotion and artistic conception. BLVD re-interprets the beauty of "artistic conception" that is highly praised in oriental aesthetics through internationalized and modernized language and further brings infinite imagination for visitors through the dialogue between nature, space and man. Embracing intelligent creativity and precise academic spirits, BLVD has become a trinity of architecture, landscape and interior design. BLVD does not only show excellence in hotel and office design, but is also acknowledged as the best expert in Chinese waterfront design industry. In 2016, as a high-end brand of Chinese environmental design, BLVD successfully attracted Tus-Design Group Co., Ltd (300500) to buy its stocks. BLVD and Tus-Design Group integrate resources in various fields aiming at establishing a high-end integral service system capable of providing complete service of construction design as well as construction technology with cultural creative ideas as the core. Awards：Iconic Awards, American Architecture Prize, Hospitality Design Awards, SBID Awards, JCD Design Awards, Best of Awards, APIDA, DFA Design for Asia, A&D Trophy Awards, Taiwan Golden Pin Awards. |
| AWARD DETAILS | |
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Rock The Future Sales Center by Honglei Liu is Winner in Interior Space and Exhibition Design Category, 2018 - 2019.· Press Members: Login or Register to request an exclusive interview with Honglei Liu. · Click here to register inorder to view the profile and other works by Honglei Liu. |
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