OnePlus 6 Smart Phone by OnePlus Industrial Design Lab |
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| DESIGN DETAILS | |||||
| DESIGN NAME: OnePlus 6 PRIMARY FUNCTION: Smart Phone INSPIRATION: OnePlus 6 is born for geek enthusiasts and minimalists with help of powerful systems in today's world of overmuch options in smartphones. OnePlus 6 is an innovative and exquisite iteration guided by market research data. Its shape is inspired by the lines of the car body, and optimized and integrated with design elements , and thus presents a feeling of speed and vigor, as well as OnePlus features and state-out-the-art designs. UNIQUE PROPERTIES / PROJECT DESCRIPTION: OnePlus 6 uses an innovative design of double faced glass. Well-polished glass rear cover with no gap and thin middle frame create clear smooth touches, and aesthetic visual pleasure, with an upright gentle sihouette both rigid and soft. The full display, fast face-to-lock and dual camera layout give users pure immersive experience under powerful H2 OS 5.1 System. Quality colors of crescent white, rock black and bright porcelain black also render the reflections of world around you. OPERATION / FLOW / INTERACTION: OnePlus 6 is an innovative iteration based on preliminary market preference research, branding positioning and style planning, which pursuits a speed in whole design process. From sketches, 2D graphics to 3D models, visual consistence is highly required even though design languages are repeatedly deliberated at every stage. 100% presentation effect in rear-end engineering realization are guaranteed, adhering to original design concepts. PROJECT DURATION AND LOCATION: The development period of the project is eight months and the new launch was in 751D PARK, Beijing in May 17, 2018. FITS BEST INTO CATEGORY: Digital and Electronic Device Design |
PRODUCTION / REALIZATION TECHNOLOGY: Its full CNC Middle frame is processed by four high-specification grinding and polishing and high precision and high numerical control sand blasting before oxidation. The sand is required to be feel exquisite instead of rough. Nano-grade fine ground black rock glass for back cover is superimposed lasted optical coating film. Close-bonding process of full CNC are completed in extremely pollution-free and dust-free vacuum. SPECIFICATIONS / TECHNICAL PROPERTIES: Product dimensions: Width 155.7mm x Depth 75.4mm x Height 7.75mm TAGS: Oneplus 6, User-centric, Fast, Smooth, Full display RESEARCH ABSTRACT: All designers are involved in brand classification (according to different opposite keywords) and brand planning coordinate axis building, to find out product style positioning of next generation. The design process has also undergone many rounds of investigation and researches. Sketches and 2D graphics are judged and evaluated several times internally. Physical 3D models of every edition are made after appearance design style is confirmed. In addition, multiple rounds researches on different types of users, including appearance modeling, color preference and style preference, are implemented to extract the key words proposed by users in the researches, thus adjusting close to good design. CHALLENGE: The challenge lies in iterative design needs in product realization, which needs designers to repeatedly solve difficulties with engineers to pursuit best design. In CMF (Color, Material and Finish) stage, new resources are developed to design different market color match and many technical issues arise in mass production. Products of each edition are mass produced only through the efforts of front-end and back-end engineering. ADDED DATE: 2018-09-12 03:03:10 TEAM MEMBERS (9) : Hope.Liu, Jade.Tang, Ryan.Ruan, May.Ye, Qing.Liu, Hanna.Pei, Bo.Wei, Mac.Ma and Kwan.Guo IMAGE CREDITS: OnePlus Industrial Design Lab PATENTS/COPYRIGHTS: Patented. 201830026635.8. OnePlus Technology (Shenzhen) Co., Ltd..2018. National Intellectual Property Administration, PRC. |
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| Visit the following page to learn more: http://www.oneplus.com | |||||
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NAME: OnePlus Technology (Shenzhen) Co., Ltd. PROFILE: OnePlus is a Shenzhen-based Chinese smartphone manufacturer founded by Pete Lau (CEO) and Carl Pei in December 2013. The company officially serves 34 countries and regions around the world as of July 2018. They have released numerous phones, amongst other products. |
| AWARD DETAILS | |
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Oneplus 6 Smart Phone by Oneplus Industrial Design Lab is Winner in Digital and Electronic Device Design Category, 2018 - 2019.· Press Members: Login or Register to request an exclusive interview with OnePlus Industrial Design Lab. · Click here to register inorder to view the profile and other works by OnePlus Industrial Design Lab. |
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