Coffee Bean Here Packing by Vsevolod Abramov

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DESIGN DETAILS
DESIGN NAME:
Coffee Bean Here

PRIMARY FUNCTION:
Packing

INSPIRATION:
The incredible beauty of our planet from a height inspired me to create this package. Just smart idea that will help reflect on the environment and the idea that our planet is our common home. the image of the area from a height looks unique and fascinating and I wanted to bring this idea to the design.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Packaging shows the place where was born the coffee that you drink. Coffee bean is here has a double meaning. You can read this like coffee (has) been here also you can read this like “coffee bean is here”

OPERATION / FLOW / INTERACTION:
This package helps to take a different look at the product, it emphasizes its naturalness. We get a unique experience by interacting with it.

PROJECT DURATION AND LOCATION:
project was created in January 2018

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Metallized doypack. Plastic bag with a bottom. This type of packaging is perfect for coffee. It is widely known and easy to replicate.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Doypack. Width 135 mm x Depth 45 mm x Height 225 mm.

TAGS:
Coffee, Packaging, Geolocation, Map, Location, Green

RESEARCH ABSTRACT:
The coffee beans market is represented by a large number of different packages. We looked at all the examples from our price segment. We concluded that most packages use the image of the natural origin of the product is not bright enough. It was decided to reflect as much as possible the naturalness of the coffee beans with the help of packaging.

CHALLENGE:
The most difficult creative challenge was to link all meanings in one graphic concept. The geolocation label, an up-to-date and understandable symbol, served as the key to packaging.

ADDED DATE:
2018-06-29 08:57:23

TEAM MEMBERS (1) :
Vsevolod Abramov

IMAGE CREDITS:
Vsevolod Abramov, 2018.

Visit the following page to learn more: https://bit.ly/2I4Ux8Y
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Surtsev Coffee Roasting

PROFILE:
Surtsev Coffee Roasting is a small family owned company. They specialize in the production and sale of high quality freshly roasted coffee. The company delivers coffee in a short period after roasting, and provides regular deliveries of coffee. Company geography: Russia and the CIS.

NOMINATION DETAILS

Coffee Bean Here Packing by Vsevolod Abramov is a Nominee in Packaging Design Category.

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AWARD DETAILS

Coffee Bean Here Packing by Vsevolod Abramov is Winner in Packaging Design Category, 2018 - 2019.



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