Pininfarina Evoluzione Website by Diavelo

Home > Winners > #67427


DESIGN DETAILS
DESIGN NAME:
Pininfarina Evoluzione

PRIMARY FUNCTION:
Website

INSPIRATION:
The inspiration of the website design came from the Pininfarina design DNA of purity, elegance and innovation. We wanted to create a memory of beauty and a website in the true meaning of the definition of Pinin-Farina which means sense of proportion, simplicity and harmony of line. Our motive was to create a website with a perfect balance between design and functionality reflecting our prestigious electric bike Pininfarina Evoluzione.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The website of the Pininfarina Evoluzione electric bike is designed in a completely different way from how the bike industry usually designs websites. This website focuses entirely on the beauty of the product, keeping the site in line with the simplicity and exclusivity of the award winning Pininfarina brand. In modern communication the term "product is king" and "less is more" describes our way of thinking. The e-bike speaks for itself which is what we are saying with our communication.

OPERATION / FLOW / INTERACTION:
The Pininfarina Evoluzione website has simple and understandable call-to-action buttons in the navigation bar and in the footer which makes the entire experience as intuitive as possible. Furthermore the website avoids action features and special effects that can obtain focus and disturb the user from their subjective phenomenological experience of the design and the product. In that way the website interacts with the user by letting the product speak entirely for itself.

PROJECT DURATION AND LOCATION:
The development started in the beginning January 2018. We started in Modena, Italy, discussing various expressions of web-design and finalized in the end of February 2018 in Copenhagen, Denmark, and Apeldoorn, The Netherlands.

PRODUCTION / REALIZATION TECHNOLOGY:
The website was structured in a combination between the visual web-design program Squarespace and HTML code. The visual content, images and pictures where selected in a four step method: Going through visual content, choosing content, adjusting sizes and colors in Adobe Photoshop and uploading the content online. Regarding the textual content we first shared all our thoughts and specifications. Afterwards we summarized and abstracted the most essential information to be released on the website.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The Pininfarina Evoluzione website consists of 5 unique pages and is built on the Squarespace platform. We decided to use Squarespace because of their special design features and functionalities. Squarespace is a program and service based content management system that integrates website design and building, e-commerce and domain registration.

TAGS:
Pininfarina, ebike, pedelec, design, website, innovation,

RESEARCH ABSTRACT:
Our aim was to create a simple and elegant Pininfarina website and make it different from how the bike industry usually creates websites. The data collection was made by our technical e-bike specialists and the design by our graphic department. We did research in to various design and CMS platforms to be able to choose the best way to create our website. We decided to use Squarespace CMS also because of their award winning work place environment ranked by Forbes and Times magazine.

CHALLENGE:
The story of Pininfarina reflects passion for new technologies and states that design is the instrument to humanize innovation. Besides creating an elegant product page that updates the user on electric bike innovation the challenge was to include and tell the story about the classic Pininfarina brand. In the about section we aimed to present a new and innovative product and at the same time lead the user from the past, to the present and in to the future by providing the history of Pininfarina.

ADDED DATE:
2018-03-21 07:16:00

TEAM MEMBERS (3) :
Frederik Hastrup, Brian Hoehl and Paolo Ferretti

IMAGE CREDITS:
Davide Reggiani
Brian Hoehl

PATENTS/COPYRIGHTS:
Diavelo Pininfarina

Visit the following page to learn more: http://bit.ly/2oA99nC
VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
Pininfarina by Diavelo

PROFILE:
Diavelo is a Danish design studio. The Creative Director Mr. Brian Hoehl is one of the most wellknow designers in the world for electric bicycles. We work for many automotive companies all over the world. Our design philosophy is to integrate parts in our design as much as possible in order to create a holistic design. Another discipline that we master is to ingrate design DNA from existing brands into new developments and concepts. Diavelo is one of the most or probably the most award winning studio in the world designing electric bicycles.

NOMINATION DETAILS

Pininfarina Evoluzione Website by Diavelo is a Nominee in Website and Web Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Diavelo when results are announced.
AWARD DETAILS

Pininfarina Evoluzione Website by Diavelo is Winner in Website and Web Design Category, 2017 - 2018.



· Press Members: Login or Register to request an exclusive interview with Diavelo.

· Click here to register inorder to view the profile and other works by Diavelo.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit

Did you like Diavelo's Web Design?
You will most likely enjoy other award winning web designs as well.
Click here to view more Award Winning Web Designs.


Did you like Pininfarina Evoluzione Website? Help us create a global awareness for good web design worldwide. Show your support for Diavelo, the creator of great web design by gifting them a nomination ticket so that we could promote more of their great web designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |