Viupax Footwear packaging by Andreas Kioroglou |
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| DESIGN NAME: Viupax PRIMARY FUNCTION: Footwear packaging INSPIRATION: The inspiration came from the need of being able to see shoe availability on shoe stores. The current sohe boxes makes imposible to see if a shoe design is available on yor size. On top of that, the apparel industry is the second largest polluter so sustainability was the second most important factor. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Viupax is a one of a kind footwear packaging that is way more sustainable than the current shoe boxes. Each year over 20bln shoe pairs ar produced and are transported around the world. Viupax cost less, uses 20-50% less paper and occupies 20-57% less volume during shoe transportation. It help brands become more sustainable and if adapthed by the industry can improve the environmental impact of footwear brands considering that the apparel industry is the second largest polluter. OPERATION / FLOW / INTERACTION: UX: • The consumer can identify by himself in no time if the shoe pair is available on his size. • The salesman need no more to memorize names and models to find either on racks or stockrooms the shoe model. Can easily carry upto 8boxes while moving around with the smart hole placement on the box way more than what can carry with the traditional shoe boxes. • The open system allows the use of printed electronics, arduino etc. for limited editions Sustainability (compared to traditional shoe boxes): • Uses 20-50% less paper • Occupies 20-57% less volume • Can be trasnformed into toys , extending shoe box lifecycle • Can be transformed into hand carry bag with the build-in handle, eliminating the use of plastic or paper bags Financial: • Production cost at least 20% less compared to traditional shoe boxes • Radical cost reduction for shoe transportation and storage as Viupax occupies 20-57% less volume • Radical cost reduction as it can be converted into a hand carry bag eliminating the need of paper or plastic bags PROJECT DURATION AND LOCATION: Project duration: 2 years |
PRODUCTION / REALIZATION TECHNOLOGY: Material used: Corrugated board No adhesive required. SPECIFICATIONS / TECHNICAL PROPERTIES: Shoe sizes of EU 29-46 have been developed. Each has it's own dimensions. Details can be found on Viupax website : www.viupax.com TAGS: shoe box, packaging, footwear, footwear packaging, patent, innovation RESEARCH ABSTRACT: Our research was based in collecting shoe boxes from top notch brands on all sizes. A dieline was designed for wach one and a sustainability analysis was conducted for each size and brand to identify waste and savings on material used and transportation. Patent search was also conducted prior to filling international patents. CHALLENGE: The most challenging part was to design a strong structural packaging that allow the shoes to be safely transported around the world and be able to converted to a hand carry bag with the same packaging closure without the use of tape. Many strength and drop tests were made. ADDED DATE: 2018-02-25 12:32:04 TEAM MEMBERS (1) : Designer, Structural Engineer: Andreas Kioroglou IMAGE CREDITS: Andreas Kioroglou PATENTS/COPYRIGHTS: Design patents granted: EU : 2 design patents granted India : 2 design patents granted China : 2 design patents granted US : design patent pending Invention Patents: Greece : Granted PCT Application : ISA(international search authority) results found the patent innovative and the written opinion is positive. |
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| Visit the following page to learn more: http://www.viupax.com | |||||
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NAME: Andreas Kioroglou / Matadog Design PROFILE: Andreas Kioroglou is the founder of the award winning design studio Matadog Design. He is a Master’s degree holder in Multimedia, holds a BA in Graphic Design and he has also studied Product Design. He has won many National and International awards and nominations throughout his career from some of the most prestigious competitions such as Cannes Lions, Creativity International Awards, Pentawards, Summit International Awards among others. He has served as a Judge at International Design and Advertising competitions such as ADC – Art Directors Club Annual International Awards, Creativity International Awards, Summit International Awards and A’ Design Awards. He has worked as Art Director in the past for Advertising Firms such as BBDO Group Greece (Team Athens, Point Zero Athens) and McCann Worldgroup (Ashley & Holmes Athens) having worked with high-profile clients such as Sara Lee, Marks & Spencer, House of Prince A/S, Reckitt Benckiser, AEG-Electrolux, OTE among others. |
| AWARD DETAILS | |
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Viupax Footwear Packaging by Andreas Kioroglou is Winner in Packaging Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Andreas Kioroglou. · Click here to register inorder to view the profile and other works by Andreas Kioroglou. |
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