Illusion Spinner Toy by Oscar de la Hera Gomez

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DESIGN DETAILS
DESIGN NAME:
Illusion Spinner

PRIMARY FUNCTION:
Toy

INSPIRATION:
The Illusion Spinner was inspired by the desire to overcome the pressure that creatives feel every time they work on a project. The floral-spiral pattern engraved on its surface is designed to allow creatives to playfully release the tension that rises throughout the creative process, allowing ideas that have yet to surface to come to life. This behavior is tied to Ray Kurzweil's philosophy in "How to Create a Mind", that suggests that you need to give your brain time to 'deliver' a bulk of thoughts or ideas for any given stimuli.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The Illusion Spinner is an unglazed, bone china spinner. Engraved on the spinner is a floral-spiral pattern which when spun, captures your mind through the combination of the whispery sea-shell sound of the ocean and a mesmerizing optical illusion.

OPERATION / FLOW / INTERACTION:
At first glance, the Illusion Spinner appears to be floating on a surface. A magical effect that allures users to touch the floral-spiral pattern carved on its surface. Upon touching its delightful coarse surface, the user will feel the spinner move, encouraging them to play with the Illusion.

PROJECT DURATION AND LOCATION:
The project started in December 2014 and was released on January 1st 2017.

FITS BEST INTO CATEGORY:
Toy, Games and Hobby Products Design

PRODUCTION / REALIZATION TECHNOLOGY:
The Illusion Spinner was prototyped creating a model using Solidworks, 3D printing the model in ABS and finishing it using resin and spray paint to deliver a photo-realistic finish. The final Spinner was mass produced in China out of Bone-China using hard steel molds.

SPECIFICATIONS / TECHNICAL PROPERTIES:
2h x 5.25"diameter

TAGS:
Toy, Illusion, Spinner, Mezmerizing, Creativity, Tool, Productivity, Art, Sculpture

RESEARCH ABSTRACT:
As part of the research into delivering the ideal tool for creativity, I manufactured over 100 paper and 3d prototypes and tested it on over 60 individuals, all with the purpose of delivering a considered final product

CHALLENGE:
The creative challenge was focused on creating a wholesale product worthy of the MoMA, that could be gifted anywhere around the world.

ADDED DATE:
2018-02-22 06:03:47

TEAM MEMBERS (3) :
Designer : Oscar de la Hera Gomez, and Mentorship : Allan Chochinov, Sinclair Scott Smith, Gabrielle Zola, Maria del Mar Gomez Castillo

IMAGE CREDITS:
Images:
TJ Boegle
Leo Urossov

Video:
Executive Producer - Vin Farrell
Creative Director - Oscar de la Hera Gomez
Director of Photography - Paulo Netto
Assistant Camera - TJ Boegle
Editor - Eli Mavros
Audio - Pete Karam


PATENTS/COPYRIGHTS:
Copyrights belong to the Museum of Modern Art, 2015

Visit the following page to learn more: http://www.oscardelahera.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
The Museum of Modern Art

PROFILE:
At The Museum of Modern Art and MoMA PS1, we celebrate creativity, openness, tolerance, and generosity. We aim to be inclusive places—both onsite and online—where diverse cultural, artistic, social, and political positions are welcome. We’re committed to sharing the most thought-provoking modern and contemporary art, and hope you will join us in exploring the art, ideas, and issues of our time.

NOMINATION DETAILS

Illusion Spinner Toy by Oscar De La Hera Gomez is a Nominee in Toy, Games and Hobby Products Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Oscar de la Hera Gomez when results are announced.
AWARD DETAILS

Illusion Spinner Toy by Oscar De La Hera Gomez is Winner in Toy, Games and Hobby Products Design Category, 2017 - 2018.

· Read the interview with designer Oscar de la Hera Gomez for design Illusion Spinner here.

· Press Members: Login or Register to request an exclusive interview with Oscar de la Hera Gomez .

· Click here to register inorder to view the profile and other works by Oscar de la Hera Gomez .
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