Pepsi x Shanghai Fashion Week A/W 2017 Limited Edition Cans by PepsiCo Design and Innovation

Home > Winners > #63990


DESIGN DETAILS
DESIGN NAME:
Pepsi x Shanghai Fashion Week A/W 2017

PRIMARY FUNCTION:
Limited Edition Cans

INSPIRATION:
The Pepsi x Shanghai Fashion Week Autumn/Winter 2017 Limited Edition Can celebrates the continuing collaboration between the world of fashion and the Pepsi "Live for Now" spirit. The artistic direction is in line with Pepsi's daring vision of "Live for Now," creating an aspirational and visionary brand experience that connects minimalistic elements with our bold new max taste, zero sugar proposition.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The design implements our proudly progressive point of view as a poetic representation of the interplay of science, technology and fashion. Making a connection between fashion and people's daily lives, the can speaks to the channeling of unknown, yet powerful energy. Radiating wavelengths appear to interact with the text, creating a disruptive "technological glitch" effect. The result is an impactful and iconic design that highlights the synergy between the fashion world and the Pepsi brand.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
-

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2018-02-12 17:41:16

TEAM MEMBERS (1) :


IMAGE CREDITS:
PepsiCo Design and Innovation, 2017.

VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
PepsiCo Design & Innovation

PROFILE:
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated approximately $63 billion in net revenue in 2016, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales. At the heart of PepsiCo is Performance with Purpose - our fundamental belief that the success of our company is inextricably linked to the sustainability of the world around us. We believe that continuously improving the products we sell, operating responsibly to protect our planet and empowering people around the world is what enables PepsiCo to run a successful global company that creates long-term value for society and our shareholders. At PepsiCo design, we have a saying: "We're crazy enough to think we can inspire the future." This is what drives us in everything we imagine, develop and execute. Our goal is clear: to connect PepsiCo's beverage, snacks and nutrition portfolios, with today's hyper-connected, networked users and consumers hungry for meaningful, authentic and relevant brand experiences across multiple touchpoints and regions of the world. We firmly believe design and design thinking are significant catalysts of innovation and growth that powers our global brands.

NOMINATION DETAILS

Pepsi X Shanghai Fashion Week a/W 2017 Limited Edition Cans by Pepsico Design and Innovation is a Nominee in Food, Beverage and Culinary Arts Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by PepsiCo Design and Innovation is also kept secret. This information will also be available later.
AWARD DETAILS

Pepsi X Shanghai Fashion Week a/W 2017 Limited Edition Cans by Pepsico Design and Innovation is Winner in Food, Beverage and Culinary Arts Design Category, 2017 - 2018.



· Press Members: Login or Register to request an exclusive interview with PepsiCo Design and Innovation.

· Click here to view the profile and other works by PepsiCo Design and Innovation.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit

Did you like Pepsico Design and Innovation's Culinary Art Design?
You will most likely enjoy other award winning culinary art designs as well.
Click here to view more Award Winning Culinary Art Designs.


Did you like Pepsi X Shanghai Fashion Week a/W 2017 Limited Edition Cans? Help us create a global awareness for good culinary art design worldwide. Show your support for Pepsico Design and Innovation, the creator of great culinary art design by gifting them a nomination ticket so that we could promote more of their great culinary art designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |