ideapad 720S-14 Laptop Computers by Lenovo Design Group |
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| DESIGN NAME: ideapad 720S-14 PRIMARY FUNCTION: Laptop Computers INSPIRATION: ideapad 720S continues the unique form of ideapad legacy into a new generation. It possesses extreme narrow bezel, exquisite material, frontier design and whole-metal shell structure; furthermore, it pursues to be slimmer, simpler, and more elegant in details. UNIQUE PROPERTIES / PROJECT DESCRIPTION: ideapad 720S is designed for the Millennial Generation. This series has simple appearance with fashion design and high performance using the unique dynamic box design language as core strategy. Not just doing a special form, this shape also provide the best user experience which allows the screen to be 180 degrees flat, making it adaptable to more usage scenarios. It won’t be damaged in some unexpected circumstance like too large opening angle. With 4.95mm extreme bezel design, 720S is the most narrow bezel in the consumer market. Unlike other notebooks with 3 side narrow bezel but sacrifice the camera experience, 720S still keeps the camera above with new optical module. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: The project started from April 2016 in Morrisville, NC America and finished on February 2017 in Beijing China, and was launched in China on April 2017. FITS BEST INTO CATEGORY: Digital and Electronic Device Design |
PRODUCTION / REALIZATION TECHNOLOGY: 720S used recyclable aluminum material and internal structure frame, it not only ensures the product premium quality and strength, but Lenovo is insisting on environmental protection. CNC aluminum shell matches with polishing diamond cut; it expresses an unique charm of Lenovo ultra slim laptop. 720S uses the unique hinge design owned by Lenovo, which allows the screen to be 180 degree flat, making it adaptable to more usage scenarios. It won’t be damaged in some unexpected circumstance like too large opening angle. SPECIFICATIONS / TECHNICAL PROPERTIES: Extreme narrow bezel gives it a sleek look while providing lager screen space for you to watch movies or videos. Furthermore, its extra-long battery life with only 1.16kg , adapts to people’s daily life both in work and entertainment. So it fits perfectly wherever you are on the road, go for a trip or just staying at home to enjoy yourself. The FHD IPS screen and JBL speaker provide a perfect audio-visual feast. The dimensions are 320.7mm x222.8mm x 15.9mm. TAGS: Extream experience, Ultra slim laptop, Narrow bezel, Recyclable material RESEARCH ABSTRACT: Research was conducted to identify customer pain points regarding daily usage, such as balance the portability and performance, standby time and weight. CHALLENGE: The most challenge is how to keep the thin and light experience but not sacrifice high performance in ultra slim product. ADDED DATE: 2017-09-29 16:23:25 TEAM MEMBERS (1) : Brian Leonard, Liang Runsheng, Kang Yuan IMAGE CREDITS: Lenovo Design Group. |
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| Visit the following page to learn more: https://www3.lenovo.com/us/en/ | |||||
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NAME: Lenovo PROFILE: Lenovo is a global technology leader with $43b in sales, 52,000 people, and customers in 160+ countries. In this smart Internet era, Lenovo will provide smart devices that integrate applications, services and the best user experience, as well as robust cloud infrastructure to make life easier and better, and work more productive and efficient. |
| AWARD DETAILS | |
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Ideapad 720s-14 Laptop Computers by Lenovo Design Group is Winner in Digital and Electronic Device Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Lenovo Design Group. · Click here to register inorder to view the profile and other works by Lenovo Design Group. |
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