Amphora Olympia Extra Virgin Olive Oil by Sophia Georgopoulou

Home > Winners > #60233


DESIGN DETAILS
DESIGN NAME:
Amphora Olympia

PRIMARY FUNCTION:
Extra Virgin Olive Oil

INSPIRATION:
The main inspiration for the design of Amphora Olympia is the birthplace of the Olympic Games, ancient Olympia where olive trees were grown not only for their fruits but also to honour the triumphant athletes.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Amphora Olympia is a brand new series of premium quality Organic and Extra Virgin Olive Oil from Greece that is targeted for the foreign market. The brand pays tribute to the history of the birthplace of the Olympic Games, ancient Olympia where olive trees were grown not only for their fruits but also to honour the triumphant athletes. Given the brand name we focused our design strategy in depicting the ancient practice of preserving olive oil in amphorae that led us to a very clear cut logotype. The circle in the middle of the logo symbolises the olive oil and ancient Olympia (letter O) and is placed at the center of an amphora shape which is inspired by the letter A of the word Amphora, and all together are concealed in a black circle. This idea helps the eyes of the beholder focus on the essential message: this is an olive oil of Greek origin and carries all the qualities of this heritage. The different colors depicted on the “O” showcase the varieties of the product. The overall minimal and modern design highlights the premiumness of the quality of the product and places it in the upper class market segment of Extra Virgin Olive Oils.

OPERATION / FLOW / INTERACTION:
Every bottle comes in a premium quality box that on the side a brief text is written about the Olympic Games and explains why the Greek olive oil from Ancient Olympia is considered to be sacred.

PROJECT DURATION AND LOCATION:
The project started in May 2016 in Athens and finished in April 2017.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
The olive oil bottles are silk-screen printed. The boxes are printed in a very premium, textured and high quality card stock paper using Pantone colour palette.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Amphora Olympia Olive Oil products are 3, Extra Virgin Olive Oil, Early Harvest Extra Virgin Olive Oil and Late Harvest Extra Virgin Olive Oil and they come in 2 sizes, 250 ml and 500 ml. Glass Bottle size (250 ml) 6,36 x 15,37 cm Box size (250 ml) 6,5 x 16,8 cm Glass Bottle size (500 ml) 8,2 x 19,5 cm Box size (500 ml) 8,2 x 21,1 cm Glass Bottle Family "Meili"

TAGS:
amphora olympia, evoo, extra virgin olive oil, ancient Olympia, Greece, olive, olympic games, olive tree, olives, sophia georgopoulou design, sophiadotcom, graphic design greece, branding, greece, greek designer, amphorae

RESEARCH ABSTRACT:
Our main research was based on the existing Greek and International Olive Oil Brands and also on the history of Ancient Olympia and the Olympic Games.

CHALLENGE:
The hardest part of this design project was to differentiate a new olive oil brand out of the big Greek and International competition.

ADDED DATE:
2017-09-11 16:06:43

TEAM MEMBERS (3) :
Concept & Design: Sophia Georgopoulou, Text editor: Nikos Vlachogiannis and Photographer: George Pavlakos

IMAGE CREDITS:
Image #1: Photographer George Pavlakos, 2017
Image #2: Photographer George Pavlakos, 2017
Image #3: Photographer George Pavlakos, 2017
Image #4: Photographer George Pavlakos, 2017
Image #5: Photographer George Pavlakos, 2017

PATENTS/COPYRIGHTS:
Copyrights belong to Sophia Georgopoulou | Design, 2017.

Visit the following page to learn more: http://www.sophiag.com
VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
Sophia Georgopoulou | Design

PROFILE:
Sophia Georgopoulou, who lives and works in Athens-Greece, is an expert in a series of design fields that include: corporate identity development, logo design, branding, visual communication, illustration & package design while her clients are both of Greek and international origin. Sophia’s benchmark is to create brands that have a reason of existence, that generate strong emotions to the targeted consumers while her definition of success is to see the brands she handles flourish and grow! Her work has been selected and presented in international design publications and magazines and earned distinctions and awards in international and Greek design competitions (f.e. Greek Graphic Design & Illustration Awards –EVGE) Lately, Sophia was honored with the Best Agency of the World 2015 Award at the Best Brand Awards, an international design competition that focuses in high quality in logo design by awarding brands that stand out in visual communication globally. In 2017 Sophia was a jury member at Best Agency of the World 2016 logo competition and at Greek Graphic Design & Illustration Awards –EVGE 2017 in the category of Graphic Design. In her blog “Sophia’s Daily Thoughts” she expresses her love for illustration, a love that she also channels in most of the projects she undertakes.

NOMINATION DETAILS

Amphora Olympia Extra Virgin Olive Oil by Sophia Georgopoulou is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Sophia Georgopoulou when results are announced.
AWARD DETAILS

Amphora Olympia Extra Virgin Olive Oil by Sophia Georgopoulou is Winner in Packaging Design Category, 2017 - 2018.



· Press Members: Login or Register to request an exclusive interview with Sophia Georgopoulou.

· Click here to register inorder to view the profile and other works by Sophia Georgopoulou.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit

Did you like Sophia Georgopoulou's Packaging Design?
You will most likely enjoy other award winning packaging designs as well.
Click here to view more Award Winning Packaging Designs.


Did you like Amphora Olympia Extra Virgin Olive Oil? Help us create a global awareness for good packaging design worldwide. Show your support for Sophia Georgopoulou, the creator of great packaging design by gifting them a nomination ticket so that we could promote more of their great packaging designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |