Lion Head Goose Lion Head Goose Packaging by Tengchuan Chen |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Lion Head Goose PRIMARY FUNCTION: Lion Head Goose Packaging INSPIRATION: 'Tightly grasp the delicious. Don’t let it go!' This product is positioned as the presents products by Laoqi Lion Head Goose. We hope that the packaging design should have distinctive visual effect and traditional Chaoshan features to realize a sense of interesting and appetizing when it is opened. Therefore, to achieve the perfect combination of taste buds and spiritual pleasure is our aim. By the form of humorous cartoon spark people's concern about Chinese and Chaoshan traditional food and culture. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Combined with the packaging of Chaoshan humorous expression and funny cartoon, the design involves the inspiration of product tightly integrated with packaging, which has different features from other designs. The advantages of this design is that people will have a visual sense that the goose wants to hurriedly escape when they opened the package because the goose knows it is about to become a delicious dish. But obviously the goose fails from the escaping plan. OPERATION / FLOW / INTERACTION: The consumer group is people aged between 25-35 years old — the generation of growing up with watching cartoons. PROJECT DURATION AND LOCATION: Designed on May,2017 in Shantou City ,Guangdong Province, China FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: The material of packing is mainly environment-friendly SPECIFICATIONS / TECHNICAL PROPERTIES: Vacuum bag:220mm（length)* TAGS: food,packaging design RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2017-09-08 07:34:04 TEAM MEMBERS (3) : Creative Designer : Tengchuan Chen, Illustration：Tengchuan Chen,Gongbin Luo and Description: Gongbin Luo IMAGE CREDITS: Illustrator:Tengchuan Chen,2017 |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Tengchuan Chen PROFILE: Tengchuan Chen Design Studio focus on the designs of VI,Logo,packaging and so on. |
| AWARD DETAILS | |
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Lion Head Goose Lion Head Goose Packaging by Tengchuan Chen is Winner in Packaging Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Tengchuan Chen. · Click here to register inorder to view the profile and other works by Tengchuan Chen. |
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