Qianjiang Golden Bridge Cinema Cinema by Ajax Law and Virginia Lung

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DESIGN DETAILS
DESIGN NAME:
Qianjiang Golden Bridge Cinema

PRIMARY FUNCTION:
Cinema

INSPIRATION:
Movie is said to be the metaphor of red wine that gets better with age. The older the wine, the smoother it is. Good movies can always stand the test of time. Art gallery is hence chosen as the theme that displays classical movies to arouse old wonderful memories. Being in this cinema is like traveling back in time, walking into a gallery where the clock stops ticking. The audience can leave their life behind and fully immerse themselves into movies.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The cinema is morphed into an art gallery, allowing the audience to slow down and appreciate the movie poster decorations. The main color scheme of the cinema is black and white, squares in different sizes can be found on various surfaces, creating a sense of elegance and serenity. A lot of big picture frames are placed along the wall, displaying new and old movie posters like artworks in galleries. The designers arranged these frames in a casual manner, expressing a relaxing tone.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project finished in August 2017 in Hubei, China.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
The designers applied 3 ways to present the theme of movie. Black and white posters of old movies are mounted in simple and neat frames; posters for new movies are colored, displayed in frames with glowing edges. This not only brings variation to the decorations, but also clearly differentiates which movies are currently on air. The frames are arranged in a casual manner to express a relaxing tone. Big screens are installed to show movie trailers, bringing a lively presentation of the theme.

SPECIFICATIONS / TECHNICAL PROPERTIES:
2890 sq. m

TAGS:
Cinema, Cinema Design, Black and White, Art Gallery, Frames, Movies, Timeless, Design, Posters

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2017-08-30 02:37:39

TEAM MEMBERS (2) :
Ajax Law and Virginia Lung

IMAGE CREDITS:
One Plus Partnership Limited
Jiangnan Photography

PATENTS/COPYRIGHTS:
Copyrights belong to One Plus Partnership Limited, 2017.

Visit the following page to learn more: http://www.onepluspartnership.com/
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CLIENT/STUDIO/BRAND DETAILS
NAME:
One Plus Partnership Limited

PROFILE:
One Plus Partnership Limited is an award-winning Hong Kong-based design company established in 2004, winning more than 450 international awards in the past 13 years. One Plus designs a variety of projects, including cinemas, restaurants, retail stores, club houses, sales offices, branding, and product design. In 2012, One Plus was the winner of Andrew Martin - The International Interior Designer of the Year Award, the first ever Asia design company who has won this honor. In 2013, One Plus was the first Hong Kong interior design company that has won the Gold Award in iF Design Awards, and won the Gold Award again in 2016. In 2014, One Plus was awarded the Overall Winner and Best of Competition by IIDA Global Excellence Awards, for the best design among 14 design categories. In 2015, One Plus won the Best in 10 Award in Best of Year Awards, being chosen as the best design in the previous decade.

NOMINATION DETAILS

Qianjiang Golden Bridge Cinema Cinema by Ajax Law and Virginia Lung is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Qianjiang Golden Bridge Cinema Cinema by Ajax Law and Virginia Lung is Winner in Interior Space and Exhibition Design Category, 2017 - 2018.



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