URBANIZED Maintenance free commuting bike by Hristo Tashev - Vasil Mihaylov

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DESIGN DETAILS
DESIGN NAME:
URBANIZED

PRIMARY FUNCTION:
Maintenance free commuting bike

INSPIRATION:
URBANIZED is a designer bicycle, engineered for the ultimate urban comfort and ease of use, maintenance free, weatherproof and portable. With so many bicycles around we could not find one that truly matches the needs of young professionals, design oriented, with active lifestyle, looking for a care free ride. We built this bicycle believing that great design must be the foundation of every good engineering solution. It embodies the concept of a maintenance free bicycle. We mixed and matched the best available components in a unique matrix to build the ultimate urban bicycle.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Design is the heart and soul of what we do. We believe that great design must be the foundation of every good engineering solution. The cross section of functionality and design holds the true value of a product. Classic road bike frame geometry. Timeless look. Minimal, fat-free design. All noise is eliminated. Invisible welding and holes for the fenders. One piece handlebar and stem is specially designed to enhance the customer expectation of minimalism. Monochrome. Unicoloured frame, rims, handlebar make a fashion statement.

OPERATION / FLOW / INTERACTION:
Engineered for the ultimate urban comfort and ease of use, the urbanized bicycle fully embodies the concept of maintenance free bicycle. The belt drive, the internal gears hub, the roller brakes and the solid tires makes owner’s life easy. Riding a bicycle like this is completely care-free. The handle integrated in the lightweight aluminum frame makes it easy to carry the bicycle up and down the stairs and take the city shortcuts which can save even more time.

PROJECT DURATION AND LOCATION:
The project started few years ago and now we are at the door of starting it. Soon the first batch of frames and components will arrive in our facility in Sofia, Bulgaria.

FITS BEST INTO CATEGORY:
Vehicle, Mobility and Transportation Design

PRODUCTION / REALIZATION TECHNOLOGY:
The engineering solutions follow the concept of a maintenance free bicycle. We mix and match the best available components in terms of price, quality and materials in a unique matrix to build the ultimate urban bicycle. Maintenance free belt drive. An engineering solution new to the market and referred to as the future choice of transmission in cycling. The premium segment belt drive by industry leader Gates Inc. provides grease free and extremely durable transmission. It is ten times more durable than the chain and requires no maintenance at all. Weatherproof roller brakes. The roller brakes by Shimano are concealed and suitable for all weather conditions and require no change of brake pads or lubricants. Internal gear hub. The Nexus 7 speed internal gear hub by Shimano provides enough gears for a city ride (a study shows that a cyclist usually uses between 5,7 gears in the city). It is concealed and therefore mud and dust resistant, which makes it almost unbreakable. This type of hub does not feature a derailleur, a part which brakes easily and requires a lot of attention. Internal hubs allow shifting without pedaling. Shifting gears, while standing still at the traffic lights for example is of great convenience. The use of only one shifter is easy and straightforward. Aluminum frame with invisible welding technology. Lightweight and durable the frame does not rust exposed to bad weather conditions. The frame features registered design-integrated handle for carrying the bicycle up and down the stairs of the underground and the city shortcuts. This feature is enhanced also by fork stabilizer, which keeps the front wheel in straight position while carrying the bike. The geometry is designed to support a relaxed body position for convenient city ride.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Frame Urbanized Lightweight Aluminum with Integrated Handle Fork Urbanized Aluminum Fork Drivetrain Gates Carbon belt drive Handlebar One piece stem and handlebar, One piece handlebar and basket Saddle and Grips Urbanized Genuine Leather saddle and grips Brakes Shimano Roller Brakes Gear Shimano Nexus 7 Speed Internal Gear Hub Rims 700C Double Wall Aluminum Rims Tires Tannus Solid Tires Size Gents Medium 52 cm Large 56 cm Ladies Medium 48 cm Large 52cm Weight 12.7 kg

TAGS:
Urban, bike, commuting, innovative,

RESEARCH ABSTRACT:
It all started with identifying the need of such a bicycle. It was born within us first and eventually through observations and interviews it was validated by others too. We studied hundreds of designs we did field trials on every bicycle worth consideration during a two-year R and D process resulting in 12 prototypes and 58 different parts combinations. Data collected from dedicated focus groups helped us address the problems and strengthen the advantages.

CHALLENGE:
With the concept of the Ultimate Urban Bicycle we faced a huge design and engineering challenge. Working closely with bicycle industry professionals we had to translate our design objectives into bicycle language. For some of the details and engineering solutions we had to develop new to the industry designs and functionality. We had to mix and match parts from suppliers all over the world Taiwan, Japan, China, Korea, Europe.

ADDED DATE:
2017-07-20 12:23:42

TEAM MEMBERS (3) :
Hristo Tashev, Vassil Mihaylov and Anton Nastev

IMAGE CREDITS:
Image #1 : Mihail Novakov
Image #2 : Mihail Novakov
Image #3 : Mihail Novakov
Image #4 : Mihail Novakov
Image #5 : Mihail Novakov

Visit the following page to learn more: https://urbanizedbikes.com/
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Urbanized Bikes

PROFILE:
Start-up company focused in designing and manufacturing stylish and clean looking, maintenance free urban bicycles.

NOMINATION DETAILS

Urbanized Maintenance Free Commuting Bike by Hristo Tashev-Vasil Mihaylov is a Nominee in Vehicle, Mobility and Transportation Design Category.

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AWARD DETAILS

Urbanized Maintenance Free Commuting Bike by Hristo Tashev-Vasil Mihaylov is Winner in Vehicle, Mobility and Transportation Design Category, 2017 - 2018.



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