Under the owl’s attentive gaze.
In honour of Companhia das Lezírias' great example of respect for nature, we created this wine brand concept and image that presents Tyto alba, also known as the Barn Owl. This bird's attentive look guards the vineyards, protecting them against plagues and intruders, leaving a strong imprint in these wines.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Companhia das Lezírias is a great example of respecting nature and protecting species, supporting projects like TytoTagus. This project study the spreading of Tyto alba, commonly known as the Barn Owl, and led to an increase in the owl’s population, reinforcing its role of protecting the vineyards. We portray the mythical bird’s features in a special design making it come to life and reminding us of its watchful personality, conveying quality and reliability.
OPERATION / FLOW / INTERACTION:
PROJECT DURATION AND LOCATION:
FITS BEST INTO CATEGORY:
PRODUCTION / REALIZATION TECHNOLOGY:
SPECIFICATIONS / TECHNICAL PROPERTIES:
owl, wine, tyto alba, box, packaging, beverages, label, bird
TEAM MEMBERS (2) :
Designer: Sara Correia and Concept / Naming / Strategic Process: Rita Rivotti
Rita Rivotti Wine Branding & Design, 2016.