Iris 360 Camera 360 Degree Sperical Camera by Peter Reed

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DESIGN DETAILS
DESIGN NAME:
Iris 360 Camera

PRIMARY FUNCTION:
360 Degree Sperical Camera

INSPIRATION:
Functionally the Iris 360 is a new breed of digital camera which utilises cutting edge digital imaging and 360 degree lens technology. As this is one of the first products of its kind our design team felt that it should communicate its "new breed" through and entirely new, edgy and challenging aesthetic.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Trig Creative worked alongside NCTech, in developing their iris360 camera. The product is used by Google Photographers for Google’s Street View Trusted program and is one of a limited number of spherical cameras available for instantly publishing to Street View. Once the images are captured, the user has the option to either conveniently stitch the images on board the camera immediately, or choose to stitch later. When NCTech teamed up with Google in 2015 to bring a new camera to market specifically developed to streamline the capture and upload of 360 degree images to Street View, they commissioned Trig to develop the product’s aesthetic, user interface and mechanical components. Working closely with NCTech’s in-house team in the UK and specialists in capacitive touch controls in the States, Trig developed an enclosure for the product that catered for the positioning and stability of the lenses by utilising precision machined aluminium components. The internal construction and external surfaces of the product were developed to provide a robust, striking aesthetic for the polycarbonate casing. As the technology inside the product was developed and modified the design team had to quickly adapt and adjust the industrial design of the product to incorporate technological advancements and alternations. By working closely with the in-house technical team at NCTech and utilising 3D printing and rapid prototyping techniques designs were developed, printed and testing in 24 hours to allow for changes in layout and specification of internal components and facilitate a flexible and adaptable approach to the product’s gestation. By utilising latest rapid tooling technologies and producing injection moulding tools in Aluminium in a matter of weeks, NCTech were able to fulfil its orders and ship the product within 10 months of starting the project to meet its commitment to Goggle and deliver the product on time.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
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FITS BEST INTO CATEGORY:
Digital and Electronic Device Design

PRODUCTION / REALIZATION TECHNOLOGY:
By utilising latest rapid tooling technologies and producing injection moulding tools in Aluminium in a matter of weeks, NCTech were able to fulfil its orders and ship the product within 10 months of starting the project to meet its commitment to Goggle and deliver the product on time.

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
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CHALLENGE:
-

ADDED DATE:
2017-04-03 12:18:57

TEAM MEMBERS (3) :
Peter Reed, Alex Smith and NC Tech -In House development team

IMAGE CREDITS:
Peter Reed, 2016.



CLIENT/STUDIO/BRAND DETAILS
NAME:
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PROFILE:
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NOMINATION DETAILS

Iris 360 Camera 360 Degree Sperical Camera by Peter Reed is a Nominee in Digital and Electronic Device Design Category.

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AWARD DETAILS

Iris 360 Camera 360 Degree Sperical Camera by Peter Reed is Winner in Digital and Electronic Device Design Category, 2016 - 2017.



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