YANGHE DREAMER Spirit Packaging by OCD&Design Department Project 4 Groups

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DESIGN DETAILS
DESIGN NAME:
YANGHE DREAMER

PRIMARY FUNCTION:
Spirit Packaging

INSPIRATION:
YangheDreamer·Glorified Version, as a dreamer, flying up tothe sky. Selecting the wings of dreams as design elements which surrounded by the bottle, it looks like a gem in the sky wrapped by the wings of drea. The bottle and the base are connected together in order make it looks like a trophy, bringing every dreamer supreme glory.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Everyone is a dreamer! Dream is like an angel’s wings, guiding people to the right direction; Dream is like a crown filled with glory, witnessingpeople the joy of success. YangheDreamer, with the unique exclusive wings of dream as the main creativeness, decorated with silver, blue, golden colour,expressing the ideal of fashion, simplicity, and high quality of the product image.

OPERATION / FLOW / INTERACTION:
Our first step was to having a brain storm, gather more ideas about how to design the product, then we drafted, using AI,Photoshop and so on. After presenting our works to clients, we sent the final design sketches to factory to make out first sample.

PROJECT DURATION AND LOCATION:
September,2016 to December,2016

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Glass bottle, stainless steel, special paper

SPECIFICATIONS / TECHNICAL PROPERTIES:
35cm*15cm*17cm

TAGS:
Yanghe, Spirit

RESEARCH ABSTRACT:
Yanghe, China Jiangsu Yanghe Distillery Co., Ltd. Trademark. Yanghe wine has a long history, originated in the Han Dynasty and in the Tang and Song. Yanghe wine has been awarded the "international wines" and selected the ranks of the eight famous wines in China. The wine is made of rice, barley and pea.

CHALLENGE:
The most difficult thing to cope with was that the texture and the relief on the glass container. For instance, how to make a more delicate decorative figures, how to conquer the challenges from the material, mould, etc.

ADDED DATE:
2017-03-16 17:26:30

TEAM MEMBERS (2) :
Designer director:Kang Weijie and Designer:Huang Song,Song Shuiling,Lin Manling,

IMAGE CREDITS:
OCD&Design Department Project 4 Groups, 2016.

Visit the following page to learn more: http://http:www.oracle-ocd.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
JIANGSU YANGHE DISTILLERY CO.,LTD

PROFILE:
Jiangsu Yanghe Distillery Co., Ltd. (Su Wine Group) is located in the famous Chinese wine rural - Suqian City, Jiangsu Province Yanghe New District, the company total assets of 19.367 billion yuan, more than 27,000 employees in the area, covering a total area of ​​nearly 10 square Is the only Chinese liquor industry has two Chinese wines, two Chinese old and five well-known trademarks of Chinese enterprises, but also the company is also the world's largest wine industry, China's liquor industry, the strongest technical strength, the largest production scale, one of the highest degree of modernization of the group. The company was listed on the Shenzhen Stock Exchange on November 6, 2009, listed as the first liquor industry in Jiangsu Province. Suqian City, the first domestic small and medium-sized board listed company, stock code 002304, referred to as "Yanghe shares." On April 8, 2010, Suqian Guofeng Assets Management Co., Ltd. transferred 40.59% of the shares held by Jiangsu Shuanggou Wine Co., Ltd. to Yanghe Distillery. To March 20, 2011, Shuanggou liquor all the shares transferred to the Yanghe wineries. Yang River, Shuangou strong combination of the formation of Su wine group.

NOMINATION DETAILS

Yanghe Dreamer Spirit Packaging by Ocd&design Department Project 4 Groups is a Nominee in Packaging Design Category.

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AWARD DETAILS

Yanghe Dreamer Spirit Packaging by Ocd&design Department Project 4 Groups is Winner in Packaging Design Category, 2016 - 2017.



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