THE PAVILIA BAY
Raising sounds of breaking waves shall first greet the customers and lead them through a tunnel with refracted lights of ripples. Behind the door, the steady sound of antique clock celebrates the masculinity and the materiality of metal of shipyard. A spectacular yacht, carrying the model of the Pavilia Bay, followed by three informative videos as an astonishing welcome for the guests. Proceeding to the theatre, with the scent of ocean flowing in the air, as well as display of materials and components of yacht, a fall into the prestigious experience of material selection on the upper deck is created. To get ready on board, customers may then pass through a bright blanc corridor, with streamlined display shelves along two sides on the wall, which acts as a fluid connection to the most significant zone the sales hall.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The Pavilia Bay Sales Office, located in Tsuen Wan, Hong Kong, is designed into a world-class prestigious shipyard, with the notion of breaking through ordinary design by a distinctive simulation. While the intriguing narration of yacht purchase acts as the main concept, elements of shipyard are integrated into each area including the entrance, model zone, theatre, sales hall, visual reality room, and show flat, in an interactive way to fill the spatial experience with surprises and fascinations.
OPERATION / FLOW / INTERACTION:
PROJECT DURATION AND LOCATION:
FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design
PRODUCTION / REALIZATION TECHNOLOGY:
In the sales hall, map, text and architectural model give a lively narration of the story of the Pavilia Bay. While attention is paid to authenticity of the furniture, characteristics of yacht are also blended in with high level of details, highlighting the reception and model as two important features standing on the blue carpet.
Utilization of technologies like projection and visual reality plays an influential role in this multi-media sales office. It allows both presentation of information and actualization of the design concept. On the other hand, selecting white high-gloss lacquer paint as the major interior furnish could not only generate smooth transitions between different zones, but also address the challenge of inadequate natural lighting in the shopping mall. Moreover, cabin windows, propeller and steering wheel are examples of original components from shipyards and yachts, which contribute to the realistic simulation and ornate the interior perfectly.
SPECIFICATIONS / TECHNICAL PROPERTIES:
4000 Square Meters
TEAM MEMBERS (2) :
PHILIP TANG and BRIAN IP
PTANG STUDIO LIMITED