Pepsi X SHFW SS 2017 Ltd Edition Can Graphics by PepsiCo Design & Innovation

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DESIGN DETAILS
DESIGN NAME:
Pepsi X SHFW SS 2017 Ltd Edition

PRIMARY FUNCTION:
Can Graphics

INSPIRATION:
This limited edition can for Shanghai Fashion Week Spring/Summer 2017 celebrates the collaboration between the fashion world and Pepsi's "Live for Now" spirit.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Evocative of fresh summer retreats, tropical and palm leaves are set on the periphery of a pink flesh-toned background. The leaves part to reveal the Pepsi logo, encapsulating the Spring/Summer vibe and placing Pepsi at the intersection of fashion, lifestyle and the everyday. The can is transformed into an accessory of style accessible to all.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
-

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
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CHALLENGE:
-

ADDED DATE:
2017-02-28 15:56:52

TEAM MEMBERS (1) :


IMAGE CREDITS:
PepsiCo Design & Innovation, 2016.

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CLIENT/STUDIO/BRAND DETAILS
NAME:
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PROFILE:
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NOMINATION DETAILS

Pepsi X Shfw Ss 2017 Ltd Edition Can Graphics by Pepsico Design & Innovation is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Pepsi X Shfw Ss 2017 Ltd Edition Can Graphics by Pepsico Design & Innovation is Winner in Packaging Design Category, 2016 - 2017.



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