PepsiCo Mix It Up 2016 Interior by PepsiCo Design and Innovation

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DESIGN DETAILS
DESIGN NAME:
PepsiCo Mix It Up 2016

PRIMARY FUNCTION:
Interior

INSPIRATION:
Going beyond simple product development, PepsiCo is leading a cultural conversation about how design can innovate and build brands with relevance by engaging with consumer wants and needs. This kind of design-led innovation is helping PepsiCo bring meaningful food and beverage experiences to consumers, which ultimately drives brand growth. The company showcased its latest products and solutions that allowed consumers to further explore their favorite PepsiCo brands.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
PepsiCo made a significant impact at Milan Design Week 2016 with PepsiCo Mix It Up, a dynamic innovation showcase built to delight and inspire. At this immersive, sensorial experience, guests saw, smelled, tasted, touched and heard how PepsiCo is shaping the future of design and culture itself. The exhibit brought together the diverse worlds of the company’s portfolio under one roof.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
-

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
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CHALLENGE:
-

ADDED DATE:
2017-02-27 20:40:21

TEAM MEMBERS (1) :


IMAGE CREDITS:
PepsiCo Design and Innovation, 2016.



CLIENT/STUDIO/BRAND DETAILS
NAME:
-

PROFILE:
-



NOMINATION DETAILS

Pepsico Mix It Up 2016 Interior by Pepsico Design and Innovation is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Pepsico Mix It Up 2016 Interior by Pepsico Design and Innovation is Winner in Interior Space and Exhibition Design Category, 2016 - 2017.



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