Reader Collection Lamps by Teodora Jevtic

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DESIGN DETAILS
DESIGN NAME:
Reader Collection

PRIMARY FUNCTION:
Lamps

INSPIRATION:
Reader Collection draws inspiration from mechanism of canvas easel and the way it can be assembled, simplicity of movement and use. The idea was to use simple elements and play with them by rotating and trying to achieve different positions. I wanted to design a lamp which light positioning can be manually changed by rotating two main elements around each other. Having this in mind I combined two different materials that match seamlessly with each other, and this combination allowed me to achieve a simple and functional object.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Reader Collection is a collection of bed side lamps. It is designed for people who enjoy reading in bed. The collection consists of 6 lamps available in different types of wood and metal: cherry, oak and walnut combined with either stainless steel or brass. The light can be easily adjusted to different positions which gives more direct or indirect light depending on the function we want to achieve.

OPERATION / FLOW / INTERACTION:
The lamp is composed of two major elements, wood and metal. By manually rotating the timber part around metal, the lamp can easily change the positions and bring more direct or indirect light depending on desired function (reading in bed or working at the desk). By using led technology stored in more traditional material such as wood brings an interesting contrast to the object. Different variations of materials are made in order to better fit the needed environment.

PROJECT DURATION AND LOCATION:
The project started in March 2013 in Canberra, Australia and finished in September 2016 in Belgrade, Serbia, and it was exhibited at Belgrade Furniture Fair (BFF) in November 2016.

FITS BEST INTO CATEGORY:
Lighting Products and Lighting Projects Design

PRODUCTION / REALIZATION TECHNOLOGY:
The first prototype I made was in pine wood and steel bar. I used all necessary machines and tools to make it. The connection of two timber parts was the most difficult part while making it, both cable and metal bar intersect at this point. Fixing the cable along narrow part of timer and connecting it to the LED was a challenge. The collection was made in collaboration with a carpenter and metal worker. Materials used are: oak, cherry and walnut in combination with stainless steel and brass.

SPECIFICATIONS / TECHNICAL PROPERTIES:
L (of wooden part): 255mm W (of wooden part): 31mm H (of wooden part): 303mm H (of metal part): 312mm L (of metal part): 125mm

TAGS:
reading light, warm light, minimal object, manual use, easy to use, different angles, sophisticated

RESEARCH ABSTRACT:
The starting point was defining kind of light and type of ambience. This allowed me to design the function of the lamp itself. My target market were people who enjoy reading in bed. I started with searching for appropriate light color and type, concept sketches, than moved to making prototypes that helped me define proportions while experimenting with materials by collecting sampels and usind 3D programs. The collection attracted many visitors during the Belgrade Furniture Fair 2016.

CHALLENGE:
The Reader Collection was created in few stages. At first there was only one lamp. Through development and process of creative research the idea of involving and combining more noble materials and transforming the lamp into more elegant object came up. This research made a collection. Even though the lamp is made of two simple elements, technically it was a challenge to make it and assemble all parts together: timber, metal, cable, switch, electricity implementation.

ADDED DATE:
2016-12-26 18:28:57

TEAM MEMBERS (1) :


IMAGE CREDITS:
Image #1: Photographer Sanja Cucić Nonković, Reader Collection, 2016.
Image #2: Photographer Sanja Cucić Nonković, Reader Collection, 2016.
Image #3: Photographer Sanja Cucić Nonković, Reader Collection, 2016.
Image #4: Photographer Sanja Cucić Nonković, Reader Collection, 2016.
Image #5: Photographer Sanja Cucić Nonković, Reader Collection, 2016.
Video Credits: Cameraman Kosta Djuraković, Music Composer Ayden Kael McDonald.

PATENTS/COPYRIGHTS:
Patented. Registration number 11114. Industrial design number D- 2015/0096. Patent holder - Teodora Jevtic. Submission date 14.12.2015, priority right from 14.12.2015. The right to the industrial design is registered on 27.12.2016 and is valid until 14.12.2040. Copyrights: reference number of application A-2016/0008. Copyrights belong to Teodora Jevtic. Date of entering the records 18.01.2016.

Visit the following page to learn more: http://teodorajevtic.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Teodora Jevtić. Interior Architecture & Design

PROFILE:
Teodora Jevtić. Interior Architecture & Design is interior architecture and product design studio based in Belgrade, Serbia. The studio specialises in interiors, furniture and lighting design. The studio exhibited for the first time at Belgrade Furniture Fair in November 2016 few projects. The studio collaborates with different artisans, carpenters and metal workers in order to produces its own products. Teodora's approach follows simplicity and minimalism combined with physical interaction. The relationship between the user and the object set in a particular environment influences her creative thinking. She designs by analyzing wants and needs and seeks inspiration from art, fashion photography. Focusing on quality, exquisite designs, she is looking for a way to make our lives more interesting. In a creative and artistic approach each project in interior architecture and design has its own unique and personal story. When designing interior architecture, she focuses on the ‘design’ of the relationship between space and people. Through her ideas she is trying to please people who live in these spaces, and create something that is unique for them.

NOMINATION DETAILS

Reader Collection Lamps by Teodora Jevtic is a Nominee in Lighting Products and Lighting Projects Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Reader Collection Lamps by Teodora Jevtic is Winner in Lighting Products and Lighting Projects Design Category, 2016 - 2017.

· Read the interview with designer Teodora Jevtic for design Reader Collection here.

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· Click here to register inorder to view the profile and other works by Teodora Jevtic.
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