Ecgberht of Kent Gin Label Design by 5IVE

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DESIGN DETAILS
DESIGN NAME:
Ecgberht of Kent Gin

PRIMARY FUNCTION:
Label Design

INSPIRATION:
Founded on the historical Hamm’s brewery site, 11 Wells Spirits combines modern craft with local heritage to develop spirits that never run dry. Our challenge was to design a fresh and timeless look for their new American Style Gin made from Minnesota grains. We found inspiration for this design in the old agricultural traditions of Minnesota and the architectural elements of late 19th century.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Inspired by local history and iconic architecture the label design incorporates textures, geometry, and graphic embellishments. Colors were selected to complement the brand and stand out. Architectural influences were combined with organic botanical shapes to reflect the subtleties, detail and craft of the distilling process. A final touch of silver foil and embossing brings a modern shimmer to the bottle pushing the brand credo – Embrace your history. Create your future.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in January 2015 in Minneapolis and finished in May 2015.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
100 mm x 55 mm x 265 mm

TAGS:
Packaging, Design, Package Design, Beverage, Illustration, Label Design, Spirit Design, Alcohol

RESEARCH ABSTRACT:
-

CHALLENGE:
Design a fresh and timeless look for this new American Style Gin made from Minnesota grains.

ADDED DATE:
2016-11-11 19:00:35

TEAM MEMBERS (2) :
Creative Director: Boriana Strzok and Designer: Andi Jordt

IMAGE CREDITS:
Image #1: Photographer Lars Hansen
Image #2: Photographer Lars Hansen
Image #3: Photographer Lars Hansen
Image #4: Photographer Lars Hansen
Image #5: Photographer Lars Hansen

Visit the following page to learn more: https://goo.gl/dYuUaV
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CLIENT/STUDIO/BRAND DETAILS
NAME:
5IVE

PROFILE:
5IVE is an independent creative agency located in the heart of NE Minneapolis. We apply an insightful view to brand development in a setting that is collaborative, client-driven and comprehensive. Our creativity is guided by in-depth research, industry knowledge and the ability to combine ideas with business solutions.

NOMINATION DETAILS

Ecgberht of Kent Gin Label Design by 5ive is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Ecgberht of Kent Gin Label Design by 5ive is Winner in Packaging Design Category, 2016 - 2017.



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